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Lifekind makes a variety of organic latex mattresses and were one of the pioneers in the organic mattress and bedding space in the 1990s. They developed latex mattresses that are well received by customers who can afford them. The only complaint is that they are on the firmer side, so if you are a side sleeper or someone who is prone to pressure points, these mattresses may not be for you.
Nora is a Wayfair exclusive mattress in a box company. They have two mattresses, including a memory foam and a pocketed coil mattress, both designed to serve sleepers who are on a budget. It is another example of a major retailer making big moves in the disruptive industry of on-demand mattresses. As far as comfort, most customers like their Nora mattresses at first, but there are some complaints about heat retention, firmness, and durability for some customers.
Based on our aggregated reviews and our scoring method, we recommend Nora in this match up!
See Our Full Review of Nora
Input from customers is a powerful way to focus your list of potential mattresses to buy. These mattresses are reviewed highly by sleepers, but there were a few who didn't feel as happy. Below is a list of customer reviews and information about the feel of the mattresses -- research on to make sure one of these works for you!
A supportive mattress is essential for waking up refreshed in the morning. These mattresses are above average in supportiveness across all sleepers. It is important for those that aren't getting the proper supportive night sleep they deserve right now. Most customers describe these mattresses as providing good support in the short term.
Edge support is how much resistance there is along the sides of the mattress. Customers report that these mattresses have good edge support overall, but some may experience a slight contouring if they put too much pressure on the edge.
Bowling Ball & Density Tests
The bowling ball test is good at measuring mattress firmness. It is also great for those that want to understand if a mattress provides even support. Overall, these mattresses will work well to provide even support.
Having a long lasting mattress is essential to everyone, but because of the large amount of new companies making mattresses, it can be difficult for shoppers to find out. That said, the customer feedback is clear when you can get at the data. These mattresses do a good job with durability for the average customer. Some who are larger may find their mattress to be less durable.
Looking for a new mattress isn't easy, but finding one that has a good reception from customers is a good starting point in finding out if it is right for you. Versus competitiors, customers are really happy with these mattresses. Read on to see if one of these mattresses will work for your body and sleeping preferences.
These mattresses do well with support versus others in the industry. They do a great job aligning the spine and help sleepers feel comfort. Customers describe that these mattresses are supportive and and don't report loss of support over the short term.
Edge support is important for those that sit or lay close to the edge of the mattress and are looking for even support. These mattresses are rated well for edge support for those that need it.
Bowling Ball & Density Tests
The bowling ball test is good for measuring firmness and support throughout the mattress. These mattresses are resilient across the mattress and offer an even firmness throughout.
Each of us want a mattress that provides good durability and lasts a lifetime, but that is sometimes easier said than done. That said, current customers are a great place to start, especially when you can access all of their feedback. These mattresses, specifically, are more durable than average and should last between 5 - 7 years for most, but some who are heavier may find them less durable.
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I switched from a Sleep Number to The Euro mattress and I only wish I had done it sooner. I haven't slept so good in years. I purchased the medium-firm and it is perfect. I am grateful to Lifekind and its excellent customer service. Thank you!View More Reviews
packaging damaged in shipping, so it sat in warehouse for a while. So far mattress seems OK
Purchased a Euro ten years ago. Beautiful mattress and shows no sign of wear or age. It is as wonderful now as when it arrived. Definitely is firm, with excellent support and stability. Those needing plushness may need to buy a mattress topper.
I've never slept better. Great feel.
My husband and I invested in the Lifekind Euro mattress in 2015. After almost 2 years, I am happy to report that this mattress is simply the best of all the conventional or natural mattresses that we have ever experienced. Thanks for being there, Lifekind!
I am sleeping more soundly on my new firm mattress. I love it!
I am so grateful that we got this mattress. I knew it was a risk to get it without seeing it or trying it first, but decided to go for it. We got the firm variety since I tend to prefer sleeping on firmer surfaces. It was way better than I expected it to be and I already had high hopes. It had absolutely no chemical odor, which is to be expected, but I was still very pleased to find this to be the case since most things you buy these days smell like chemicals. It also is ridiculously comfortable. I love it more than any bed I have ever had. Thanks Lifekind for making such a great bed.
So nice to sleep on a clean non-toxic mattress! And it's very comfortable as a bonus. Also love the fact that its environmentally friendly. The rubber trees are harvested sustainably and as I recently read in Mr. Bader's book, the animals who contribute wool are treated humanely. Kindness and compassion for the earth and fellow creatures who inhabit it provide us all with a healthy sustainable environment. Thank you Mr. Bader!
Over the years, I have bought four of these mattresses: two twin XLs, one Queen and one Cal King. Obviously, they are great. We like firm mattresses and everyone who as laid on our beds comments on how great they feel. I sold all but the Queen and these have excellent resale value. I would buy another but Full XL is not available despite being the most logical mattress size possible (a full mattress is the length of a regular twin, Full XL is the length of a Queen, but America is more fat than tall).
I bought this mattress in medium-firm a couple of months ago to upgrade my son from toddler to big bed. Customer service was great, Naomi was very helpful. The mattress feels amazing, so much so that i now fall asleep with my son in his bed. Instead of sneaking out after ten minutes to get my chores done, i sleep for hours until I wake up and wander groggily to my own not-so-comfortable-anymore bed. My son loves his bed and sleeps so well.
This is our 2nd Organic Rubber Latex Mattress. We bought a King for us 10 years ago and love it so much that we just bought another one for our kids. Most comfortable and mattress we've ever slept in, not to mention it's chemical & pesticide free. :-)
Slept on this mattress for over 7 yrs and still loving it! We bought the firm option because I had bad back problems form our old mattress. This one has amazing support although sometimes I wish half of it was softer... Overall I'm very pleased with it and would recommend to family.
Switched from a traditional mattress to this incredible organic product, which I got in FIRM, and I have never slept better in my life. I also love that I am supporting an US company. Keep doing what you are doing! As a loyal customer and huge fan for 15 years, I am satisfied with not only all the wonderful items I have purchased and enjoyed over the years, but am especially impressed with your outstanding customer service. Thank you, Lifekind! And thank you, Naomi! G.G.
It's been three years since I purchased my Lifekind bed and I still couldn't be happier with it! I absolutely love the rest and comfort it provides as well as the organic/cruelty free philosophy behind its creation. Truly one of the best purchases I've ever made. Thank you for such a high quality product. I've chosen to purchase another pillow from you and am confident I will be just as satisfied.
We purchased one of these in 2013 because I was pregnant at the time and sleeping with my 6'2" tall husband on my old queen sized mattress (15 plus years old) was not cutting it. After talking with Sylvia (who has since helped us with other purchases, including two Shastas for our toddler/guest room as well as an additional Euro for my parents -- they tried ours and were converted!) we purchased the firm option and we LOVE, LOVE, LOVE our kingsized bed! It was fabulous to have during the ups and downs of pregnancy, and now that I'm no longer pregnant, we STILL love our bed. My husband no longer sleeps with his feet hanging over the edge and we don't sink into a pit in the center of the mattress like we did on our old one. It's so nice to wake up feeling relaxed, refreshed and healthy instead of stuffy, sore and tired.
Extreme satisfaction... to the point that I tell my bed how much I love it when I awaken in the morning. It's the most refreshing sleep I've ever experienced. Had I known there was a difference, I'd have made this investment long ago. I have recommended you repeatedly, handing out your catalogues to others interested in Lifekind products. Excellent quality and customer service. The products are in a class of their own. I researched most of the other organic mattress manufacturers, and there really was no comparison once I looked at all of the factors.
We purchased our mattress and wood slat foundation, together with our furniture, several years ago. Our bed is the BEST we've ever had and provides an amazing night's sleep. We wake up every day refreshed and alert. This has never been the case with beds we've owned in the past. The fact that our mattress and foundation was made at the only organic mattress eco-factory in North America is also extremely important to us. Finally, the assistance we received from our product specialist was invaluable. It is difficult to make such an important purchase without actually seeing the product, but the process was seamless thanks to our product specialist. I enjoy all our Lifekind products, including the dish towels, bath towels and washcloths. They are so soft and last forever. I've had friends comment on how pretty they are. Thanks, Lifekind. I'm definitely a lifelong customer!
LOVE the mattresses (two so far). They have really eased my back woes. I love that I am not breathing in toxic fumes as I sleep. I chose you because of your sincere commitment to quality from beginning to end of the entire manufacturing and delivery process.
Hands down, the most comfortable mattresses on the planet. The people at Lifekind went way above the call of duty helping me decide which mattress to purchase. They are professional, helpful, and patient.
I've had my mattress for a week now. It arrived earlier than I expected (Thanks!) It's been so nice not waking up inside a deflated air bed feeling like a human taco. Instead of having to pump it up before bedtime and during the night, I just sleep until morning now. What a concept. When I first realized that only an idiot sleeps this way, I went to my local natural bed store. The first time I went in there, they tried to sell me pillows and blankets and were really scattered in explaining my options for beds. I left my head spinning. I decided to give them one more chance, so a few days later I went back and the service was even worse. After researching different companies from a Google search, Lifekindï£¨ stood out. I'm very confident now that I'm actually sleeping on the mattress that I made the best choice. Thank you for being so kind and quick when I started emailing you questions during my research phase. Every single part of the process was smooth. And your personal thank you note was a classy touch and made me laugh. I'm not taking a good night's sleep for granted anymore. I'm the King of Dreamland!
We scoured the internet to find the perfect organic mattress and have looked into so many different companies. It was a tough decision to buy an expensive mattress without seeing it first and we are SO GLAD we decided on this one! Lifekind is an amazing company and the customer service is phenomenal. We have been sleeping so well and LOVE our new mattress.
We own three of these for our children. We bought our first one about 4 years ago and have been very happy with all of them. They are super comfortable to sleep on when we sleep with our children and I love the peace of mind that comes from knowing they are sleeping on mattresses free from from toxic chemicals! Well worth the price.
We have had our Euro now for about 6 months. We ordered a box spring and a bed frame as well. We are absolutely in love with this bed. I have never slept so well! We are organic in everything else, and finally took the plunge to an organic bed and couldn't be happier. The sales rep was very helpful choosing our bed and everything arrived well packed and clean.
This is the best bed I have ever owned. A few days ago I was faced with the option of spending the night in a hotel or driving for an hour and a half (with traffic it was about 2 hours), I drove home, knowing I would sleep well in my Lifekind bed : )
I opened the box with the Lifekind King Wool Pillowtop and it smelled like manure. I thought maybe it was the packaging and put it on my new organic King mattress that did not have any smell. The manure smell got worse and my eyes and throat burned. My husband also had an adverse reaction as did our three year old who said "yuck" when she sat on the bed. I hung the pillowtop outside in the sun in the hopes the smell would go away and again we had the same adverse reactions. We've had to sleep in our guest room since JUNE. Lifekind took the pillowtop back and upon inspection deemed that it had skipped a sanitization process. Our bedroom still smells like manure and even after having all of my bedding professionally laundered the smell still lingers. Lifekind asked me what I would like to do and when I asked them to remediate the damage caused by the defective pillowtop they said no to my request. They didn't offer anything to help mitigate a problem Lifekind caused. I now have to buy a new mattress, duvet and pillows and they aren't taking any responsibility. Absolutely do not buy anything from this company. It's appalling how I have been treated.
So far so good. Love this mattress!View More Reviews
Mattress is VERY good and really comfortable. The odor that is in the mattress is VERY obnoxious. I have had it unboxed now since Friday and it is Monday and the odor is still VERY present. If it was NOT for the odor I would be giving this Mattress 5 STARS. It is an excellent buy, but the smell is TERRIBLE!
This mattress is EVERYTHING! Prior to purchasing this mattress I tried the Beauty Rest Black hybrid and it did not work. Then I tried the Mattress Firm memory foam mattress. Both were very costly . . .thousands of dollars. I have spinal stenosis and was beginning to experience problems sleeping, aching hip, back and shoulder problems. I had doubts about purchasing this mattress sight unseen and in a box no less. However, I read the reviews and decided to try it. I arrived home to find two large boxes at my door. I thought getting the mattresses out would be a real issue because they seemed to be packed pretty tight. My daughter and I turned the box upsideside down and let gravity help us get it out. It was much easier than I thought. I did not sleep on the bed for 24 hours to allow it to inflate. Last night was my first night sleeping on the mattress. I usually awake about 8:00 am in the morning. I went to sleep last night, did not wake up during the night, and when I woke up it was ll:22 am. I slept until almost NOON! I was shocked! It was the best sleep I have had in years. My bed linen was not badly rumpled which it use to be, which meant there was not a lot of tossing and turning. The cost was fantastic! Instead of spending over $3000 I spent around $800. Am I happy? YES!!!!!!!!!!!!! If you are considering this mattress get it!
As soon as I laid down, I fell asleep, and did not wake up until the morning! I have never fallen asleep that fast!
Mattress arrived within 2 business days and it's glorious. Very comfortable. Exceeded my expectations as far as comfort. It was a struggle getting our regular king size fitted sheet on, so will probably have to invest in deep pocket set, but totally worth it.
So cozy. Like sleeping on air.
I have had it for a week and I am not sure. Cooling layer is not as effective as it should be. Almost impossible to read a book or watch tv in this bed. Was hoping it would make my back and muscular issues a little better and it hasn't. Great price but I am not so happy. If it doesn't improve it will go back.
We were very pleased with the quality of the mattress and ease of delivery. It literally popped out of the box! Just what we needed.
Very comfortable; good price point.
pretty comfortable mattress, but there is a indentation in the mattress that runs from the top left to the bottom left. it seems like it was where it was secured when rolled up to ship. the indentation did not go away during the initial time for the mattress to expand after unrolling.
This mattress is amazing!!!! It is soft but with enough support. I no longer have back pain.
Perfect! Easy to set up and bring up stairs.
I have had this mattress for about a month now and I am so impressed. I was really worried about using a Memory Foam Mattress that I had never laid on, but I am not regretting taking the leap of faith at all! I no longer wake up with my arm falling asleep and I sleep so much better at night.
This bed is so comfortable. It feels firm when you first lay on it but then you sink in a little bit and pass out. I live in a house built in 1900 so the stairway and hallway are rather tight. I knew i had to get a bed in a box because a normal king size mattress would not make it. My wife is 6 months pregnant and she wanted a new bed asap. She likes firm beds while i do not. This one is perfect for both of us. The cool gel really makes me feel cool and I usually run hot. I am very impressed with the look and feel of the bed and I have recommended it to my mother and others. The price is fantastic.
It’s very hard to get up in the morning for work sleeping on this perfect mattress.
I really like this mattress. It's just as you see it here and is perfect for the bed. It seems to be good quality and just the right size for the bed. It takes a little time to get used to these kinds of mattresses, but so far they are working well for us.
We received the mattress today, taking it out of the packaging was easier than I expected. It is currently on the bed and looks very appealing. I can't wait to sleep on it we're going to have a hard time waiting for 24 hours. I only gave it four stars, because I haven't been able to sleep on it yet.
Arrived as expected. Mattress is definitely on the firmer side of things, and I'm a little disappointed in the cover for it. In the photos, it seems pretty taunt, however days after having opened my mattress, the cover still seems too large for the mattress itself, and doesn't seem very tight. Otherwise, the mattress is good!
Its a very comfortable mattress. I will be buying another one for my house
I like the mattress but my husband still hasn't gotten used to it yet. It's not as firm on the edges when you are sitting to put on shoes but overall I think it's a very comfortable bed especially for the price!
Fast delivery. Easy to unpack. Strong smell. After leaving unrolled for 2 full days (and not using) to expand and air out, it is still only 10" in height. Will be sleeping on for the first time on day 3. Excited to try out as it seems very comfortable.
Mattress hurt back, and is to soft for 280lb 6ft 5in person. I had not had any back problems until buying this mattress. Trying to return is a joke. Tried to take out return shipping from full refund price. If returning, remind of the full refund that is on the Nora description of item, or they will deduct the shipping costs.
Extremely comfortable mattress! It was VERY easily assembled once it came out of the box. We are pleased with the feel — the perfect firmnes
I love this mattress! I feel like I am floating on a cloud! I have fibromyalgia and usually toss and turn all night. I slept like a baby all night long and woke up without any pain!
I’ve been sleeping on this new mattress for a little over a week now, and I can say is it is the most comfortable mattress ever. Wonderful.
My husband loves the bed because it’s the memory foam but still firm enough for his liking. If you are looking for something squishier I wouldn’t recommend this bed.. but if you like firm it’s perfect!
I purchased this mattress when I moved into my new apartment this year and it was a HUGE mistake for me as since my back has been destroyed. From the onset the mattress felt hard and the longer I slept on it my back progressively got worse and worse. I realize that some people prefer a hard mattress. However, if you are 23 and want to retain your youth get another mattress
favorite mattress i have ever bought
Super comfortable and supportive.
Seriously the most comfortable bed I’ve ever slept in. It’s absolutely amazing, and completely worth the money!! It does take almost the full 48 hours to expand, but it’s worth the wait! I also have been trying for years to find the right mattress that’s not too firm but not too plush. This mattress is both firm and plush, and I absolutely love it. I definitely feel as though this is the best of both worlds in the world of mattresses.
It is an amazing bed.
Once unwrapped - took its form quickly. Comfortable to sleep on.
Most comfortable mattress I have ever had
It sleeps cool and it’s the firmness I prefer.
Love it! Purchased this mantras for my 4 year old kid and it’s so comfortable! I highly recommend this for anyone.
It is firm and comfortable. I have a bad back and had a knee replacement 4 mo. ago. It gives me the added support I need!
Still waiting for it to expand all the way out
Best sleep of my life tbh
Firm mattress which is perfect for me! Love it