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Endy vs. Novaform

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Endy

Endy is a Canadian company that started with an all-foam mattress in a box based on years of extensive research. After the popularity of their original Endy Mattress, they later added the Endy Hybrid Mattress to their lineup as well. Their mattresses are made with a proprietary blend of foams for a medium firmness feel that most customers love. On top of that, they're also socially conscious, donating mattresses and sleep products to a variety of charity partners across Canada for those that need them most.

Novaform

Novaform mattresses are well known for being sold in Costco warehouse locations. Owned by memory foam developer and manufacturer Innocor, nearly all of the mattresses sold by Novaform are memory foam mattresses. Also found at popular retailers like BJ's and Sam's Club, Novaform's product offering and quality differs slightly per retailer. However, overall, with a variety of mattresses in different thickness options, Novaform gets some good initial feedback from customers. Still, there are some reported issues with heat retention, firmness, and initial comfort in some cases.

Based on our aggregated reviews and our scoring method, we recommend Endy in this match up!

See Our Full Review of Endy


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Mattress Score

Overall Score:
Endy: 8.8/10
Novaform: 7.8/10

Customer Satisfaction:
Endy: 8.8/10
Novaform: 7.7/10

Price Value:
Endy: 8.7/10
Novaform: 8.2/10

No Back Pain:
Endy: 8.7/10
Novaform: 8.4/10

Price:
Endy: $675-$1450
Novaform: $225-$999

Endy:
Get Yours Now

Novaform:
Get Yours Now

Endy's Owner Satisfaction

Online reviews and customer sentiment are great ways to figure out if you want to spend more time researching a specific product. These mattresses are rated very well by customers overall, but there are some that had mixed experiences. Do some looking below into the mattress specifications to see if it will work for you.

Endy's Supportiveness

Mattress support helps with aligning the back and making sure that things are comfortable for years to come. These mattresses are well regarded for support by most customers, but there are some rare cases where folks haven't felt completely supported.

Edge Support
Edge support is a very important factor for those looking for a great mattress and Most experience these mattresses as having desirable edge support These mattresses are competitive when it comes to edge support, but some who are heavier may experience some extra contouring when sitting

Bowling Ball & Density Tests
Placing a bowling ball on a mattress at different points is a great way to measure even support. These mattresses are supportive overall, but some customers may have issues with even support long term.

Endy's Durability

Good durability when it comes to comfort is one of the best factors in selecting a new mattress. Though there are some reasons, like dust, that would mean we wouldn't want to sleep on the same mattress for over 15 years, we all would rest easier knowing that our mattress would last that long anyway. Customers are pretty content with these mattresses when it comes to their durability. Most sleepers will be comfortable with these mattresses over 7 years, but some had issues with the feel. If you are a bigger than average person, review the mattress specs before buying.

Novaform's Owner Satisfaction

Customer reviews can be hard to see from a high level -- especially with some companies focusing heavily on protecting their reputation. These mattresses, sadly, don't get the highest reception from sleepers. There are still customers that are very satisfied, but many others who are not. Read on to understand the specifics of the mattresses.

Novaform's Supportiveness

There are some customers that don't feel that these mattresses do well supporting them. Though some enjoy the quality of these mattresses, if you have a heavier body type, take a look at the mattress specs before buying.

Edge Support
For those that are excited about getting good edge support, some reviewers report that these mattresses may not have the kind of edge support over the long term that you may need.

Novaform's Durability

Discovering a durable mattress is really nice, but it's not always that simple. Unfortunately, these mattresses are not well rated when it comes to durability. That said, some customers may find their mattress lasts longer than average, while other sleepers may find their mattress falters quickly. If you are a bigger person, take some time reading more before buying.

Browse Endy Customer Reviews

Fantastic mattress - Marcie S.

My husband and I absolutely love our new Endy mattress. I don’t think we have ever slept so well. Delivery was quick and set up was easy. We would recommend this bed highly to anyone looking for a medium-firm mattress.....Support Canadian business!!

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Browse Novaform Customer Reviews

Good if willing to put a few extra bucks into it

Pros: Price, shipping, delivery, ease of getting into bed room, highly rated by consumer reports
Cons: Firmness is mislabeled, requires a memory foam topper to be comfortable

I did a lot of research before buying our new mattress. We had never done a memory foam mattress before and thought we would give it a try. We went to a department store and tried out their memory foam beds to make sure we thought we might like it and picked the right firmness.

I have traveled for a job and stayed in nice and bad hotels. I thought I was pretty experienced to differ mattresses and comfort levels. This one is rated medium firmness, I would say it is medium firm to firm. It is much firmer than any mattress I have slept on. I could see how it could be firmer so I won't say it should be rated firm, but it is at minimum medium firm. There is no feeling of memory foam. There is almost no give in the mattress. You expect a memory foam mattress to give to your body a little and you fit into it. This does not happen with this mattress. I was excited to see what the pearl gel memory foam felt like. There is no indication of pearls, gel, or memory foam on the top layer.

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Disclaimer

Mattress & furniture shopping is an oftentimes tedious and mundane task. This site's sole purpose is to help you make the decision faster and with more peace of mind. We sincerely hope that whatever your interaction with this site, that it is helpful and timely for you, and that the product information here guides you to the best outcome for your daily life. May all benefit! The reviews here are aggregated from other sources across the Internet and although we have tried only to find trustworthy reviews, the content and scores here may be subject to manipulation by agents acting on behalf of manufacturers and marketers. Like all things you read on the Internet, understand there is no better judge than yourself. When it comes to your own comfort, your own body is the only North Star. Where Slumber Search discusses medical ailments, we strive to ensure the information on this site is accurate, current and useful, however, we do not warrant the accuracy or completeness of any information related to medicine. We are not doctors -- if you have a medical condition, please consult your doctor.

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*All metrics regarding customer sentiment are based on aggregated public review content, including reviews that have been submitted to this site and elsewhere that have been evaluated by our data science team. While we strive to provide useful metrics for the benefit of shoppers, we cannot certify their accuracy at any given time due to potentially incomplete and inaccurate data sources.