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Dreamfoam Bedding vs. Novaform

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Dreamfoam Bedding

Dreamfoam Bedding is a lower cost brand by Brooklyn Bedding. These economy mattresses offer competitive options for the budget conscious shopper, while still having a good selection of choices featuring hypoallergenic latex, foam, and coil. Because of the lower prices, there are lower quality materials used in the mattresses, which isn't ideal for all sleepers, but for those that are looking for a temporary solution or a guest room mattress, these might work just fine.

Novaform

Novaform mattresses are well known for being sold in Costco warehouse locations. Owned by memory foam developer and manufacturer Innocor, nearly all of the mattresses sold by Novaform are memory foam mattresses. Also found at popular retailers like BJ's and Sam's Club, Novaform's product offering and quality differs slightly per retailer. However, overall, with a variety of mattresses in different thickness options, Novaform gets some good initial feedback from customers. Still, there are some reported issues with heat retention, firmness, and initial comfort in some cases.

Based on our aggregated reviews and our scoring method, we recommend Dreamfoam Bedding in this match up!

See Our Full Review of Dreamfoam Bedding

Mattress Score

Overall Score:
Dreamfoam Bedding: 9.3/10
Novaform: 7.8/10

Customer Satisfaction:
Dreamfoam Bedding: 9.3/10
Novaform: 7.7/10

Price Value:
Dreamfoam Bedding: 9.3/10
Novaform: 8.2/10

No Back Pain:
Dreamfoam Bedding: 9.1/10
Novaform: 8.4/10

Price:
Dreamfoam Bedding: $274-$1499
Novaform: $225-$999

Dreamfoam Bedding:
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Novaform:
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Dreamfoam Bedding's Owner Satisfaction

Customer satisfaction is not always easy to figure out with brands doing lots of work to have superb online reputations. That said, overall, customers report these mattresses are comfortable. But, there were some sleepers that disagreed with the feel. so make sure to research the below specifics to learn if this mattress will work for you!


Dreamfoam Bedding's Supportiveness

A supportive mattress isn't always a very firm mattress. Deep support means the mattress aligns the back and spine. Unfortunately, these mattresses have some mixed reception when it comes to support. Most are satisfied with the supportiveness of the mattress right after purchase, but some customers didn't feel supported well over time.

Edge Support
For those with mobility concerns or like to lay close to the side of the mattress, edge support is very important. For most folks, these mattresses do a good job with edge support at the beginning, but some found that it wasn't as supportive as they'd like


Dreamfoam Bedding's Durability

These mattresses may not provide the kind of lasting comfort that you want. Some sleepers describe issues with durability and comfort over a shorter than average timeline. If you are looking for something with lasting support and would consider yourself plus-sized, these mattresses may feel good initially, but do some added reading of customer reviews before purchasing.

Novaform's Owner Satisfaction

Some customers are happy with their mattresses, but others are not as happy and have had complaints about comfort. Despite those that love these mattresses, these mattresses have lower than average customer satisfaction. Below you will find more information from customers on the specifics from these mattresses.


Novaform's Supportiveness

In terms of support, these mattresses have had some mixed reviews. Some have described them as supportive and report being comfortable, but others had problems getting comfortable. If you are heavier than average, you should take a look at more reviews to make sure you find the right match for you.

Edge Support
Edge support is an essential attribute for those that like to sit on the side of the mattress. Some may not find these mattresses to be evenly supportive along the sides and may dip more than usual.


Novaform's Durability

Mattresses that are very durable are great, but difficult to find. Sadly, sleepers don't rate these mattresses well when it comes to durability. This means that some customers may experience that their mattress lasts longer than average, while other customers find their mattress to break down quicker than expected. If you have a wider frame than average, make sure to do some more research because you may be at a higher risk for durability issues.

Browse Dreamfoam Bedding Customer Reviews

... nightmarish thoughts about being stuck with something I didn't like, or trying to figure out how to ship ...
I was really nervous ordering a $999 mattress through Amazon with nightmarish thoughts about being stuck with something I didn't like, or trying to figure out how to ship it back. The reviews from previous buyers alongside research I did on latex-based mattresses provided the confidence to take the chance. We are SO glad we did. Absolutely love the mattress! (This is after having it for about a month.)

Be surprised when it shows up on your doorstep in a box that makes you think, "This was a mistake!" The box is very heavy and not shaped like a mattress itself. In fact, it doesn't resemble any shape you'd associate with a bed - more like a 2-door filing cabinet. I removed our old mattress, dragged the box into the bedroom and hoisted it atop the boxsprings. Carefully, I used a boxknife to remove the box. Inside was the mattress, rolled up like a futon, encased in shrink wrap. After carefully unrolling the shrink wrap, the fun begins. What I didn't do and would HIGHLY advise you to do to entertain your family and friends is video what happens next. In fact, you may want to invite everyone over to watch as this proves to be very exciting. Once the mattress is free from its "chrysalis" it GROWS. This is like being a little kid again, buying those foam dinosaurs in an egg, and placing them in a glass of water. Only different - much larger scale, such as say, a real dinosaur. Anyway, love the mattress and highly recommend. Jim

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3 month review
I bought this bed a few months ago and wanted to give it a proper test before writing a review. The bed is solid, comfortable and most of all supportive. I have had quite a few back issues since getting back surgery in 2006. I am convinced many of these problems came from my old spring mattress. Since getting this my back pain in the morning is minimal when compared to my old bed. I sleep sound and rarely toss. The customer service was great, and the entire process was positive considering our apprehension of buying something like this online. Overall.. highly recommend this bed.

Stop looking at other options and buy this mattress.
After countless hours of online research I decided to purchase this bed as a Christmas present for my 66 year old mother. This is not the easiest of tasks due to a number of factors not the least of which is her inclination for perfection. Chuck, from Dreamfoam Bedding, was incredibly helpful. I would have requested a firmness of 8 but, after explaining her circumstances to him, he suggested the default firmness level of 6. While I was not completely convinced, I took his advice. I figured that since it usually takes me at least 2 attempts, if ever, to get any given product correct for her, I would just return it and have the firmness adjusted. I was so sure I would be returning the mattress it that I kept the box from the adjustable base I purchased to go with this mattress to expedite the return process. Well, I am very, very happy to say that after she slept on it the first night, bed received a very enthusiastic thumbs-up. Still not convinced, I held on to the box just in case. Nearly a month later, she could not be more pleased with the mattress. Additionally, I was more than skeptical about their claim of "wake up with less pain" but apparently it is indeed true. She feels far better in the mornings, with much less joint pain, then she has for a long time. I would give this mattress as many stars as were allowed. The adjustable base box is now in the trash.

Outstanding Bed
We bought this mattress with some trepidation two weeks ago. How could a mattress in a box this size be comfortable? But we took the plunge and ordered the mattress with a "6" firmness latex top and are absolutely amazed at the comfort. Just watching the mattress "inflate" after coming out of the vacuum packing was an experience. We are sleeping better and the mattress is not at all hot to sleep on. We recommend this mattress.

Best matress I have ever slept on
I got a queen, firmness six, which is standard for this model. This is the best matress I have ever slept on. At a 6, it was actually slightly firmer than I was expecting, which is fine, I wouldn't trade it for anything. It is the perfect mix of softness and support, and it seams cooler than memory foam. I've slept on it a few nights now, and I haven't had any problems (except getting out of bed in the morning has gotten more difficult!)

Chuck emailed me almost immediately after my purchase and customised the firmness. The mattress arrived a few days later rolled up amazingly small. I didn't have any issues with the smell, which went away after a few minutes.

I also own a  DreamFoam Mattress Ultimate Dreams Shredded Latex Pillow, Queen. I strongly recomend that as well for all the same reasons. They go great together!

Totally satisfied with the way the mattress feels
Totally satisfied with the way the mattress feels. Just FYI for future buyers the Eurotop mattress is a 'little softer' than the 10". I have a 10" with firmness 3 and got the Eurotop with same firmness and I feel the Eurotop one is slightly softer.

Better experience and bed online than in any store
the DreamFoam team contacted me the next day and walked me through choosing the right comfort level. I read some comments that stated there was a odor for several days upon opening. I never detected any odor and slept on it the 1st night. The 1st night I was skeptical because it did not seem that soft. However, over the next two days (the literature advised 48 hours to expand) my bed continued to expand and became awesome. I am 6'5" and ...let's say over 250. I do not experience any pressure points when I sleep (side sleeper), nor is my arm numb when I wake up. I am exceptionally satisfied. I am anxious to see how the foam stands up through the years, I love this bed and hope it doesn't disappoint in longevity.

As Advertised
I use this mattress on a platform bed with no box springs and it works great. I went with the factory set firmness of 6 and it is very comfortable. If I had to change the firmness one way or the other I might do a 7 next time which would be a little softer, but I've always liked soft mattresses. No complaints!

amazon reviews were right
a friend recently bought one and highly recommended it. living in california, the arizona based shipping was within a business week, far earlier than the amazon estimate. the 100lb 2'x2'x4' box was not too hard to take upstairs for an arthritic 65 year old man. and, yes, cutting the plastic with scissors was exciting as it expanded. we had water beds for 35 years and like this bed far better as even "waveless" beds would rock as one of us laid down or got up. number 5 contours but is firm (don't sink). e-mailed them friday evening with questions, got a reply the next day - like how often to rotate bed (3-5 months). 20 year pro rated warranty, and this outfit looks like they will still be here to honor it, but figure will have to replace the topper within 10 years, which is ok.

Good things can come sight unseen!
I have had the bed for more than a month now and I really do love it. I wound up ordering a 7 and it's just right, soft enough yet supportive! I was concerned about taking a risk with an "unknown company", it's so refreshing to have your expectations exceeded! The company is great, they were true to their words. The bed is so comfortable. My husband and I both felt like it just drew us in and drained the stress right out of us. It's the best sleep ever!

Great Mattress and Great Customer Service.
I have had the Ultimate Dreams Queen Eurotop Latex Mattress for a couple of months now. Originally I ordered it with an "8" firmness level to match my old Seally pillow top mattress that this was replacing. I would say that the 8 matched the pillow top quite well and I slept on it for about a month. After a while I did not like how soft it was for me and talked with Chuck at Dreamfoam and he recommended that I exchange the top layer for a 6 level firmness. I agreed and ordered a new topper for $75 which included both ways in shipping. I received the new topper in a week as I did the original bed when ordered.
Its very easy to switch out the toppers by just unzipping the cover taking out the old and putting in the new. I placed the prepaid Fedex label on the box and sent the old one back. The new latex topper (6) made a lot of difference and provided the firmness that I needed and still gave some softness to sink in a little.
I am very happy with this mattress and the customer service that Chuck provided made a difficult decision to buy a mattress with out laying on it much easier.
I tried to buy a mattress locally but could not find one this nice at this price.
Ordering a mattress online can make you nervous and second guess yourself, I would suggest talking with Chuck and check out [...] . They have lots of information and comments on Dreamfoam mattresses to help with your decision. You can also get a free pillow to! I do not usually do reviews and this is my first one on Amazon but I feel that the mattress and the customer service were excellent.

Amazing Bed
I was hesitant about buying a mattress from the internet at first but rest assured, this is a wonderful company with great customer service and a very impressive product. I placed my order late in the afternoon on a Friday and received an email later that evening from the famous Chuck asking about my preference of firmness. I thought it must be automated and wanted to do some more research so I took the weekend to decide. By Sunday night, I received another email letting me know they're actually working and waiting on my preference in order to get it out quickly. This was impressive. I had a few more questions and Chuck was very responsive and wonderful to work with. I felt very comfortable that I would be taken care of by this company.

It was completed and shipped very quickly, well-packaged, and compressed to a very manageable size for a king bed. I was able to take it up the stairs myself, although for safety I don't recommend this. It set up and decompressed with minimal effort and odor. After a few hours I got the chance to try it out and knew immediately I had made the right decision. It's invitingly soft yet supportive, the material is well distributed, and in my opinion much better for 'bedroom activities' than a memory foam mattress. I went a little on the firmer side as I've always been a stomach sleeper and needed the extra support. For years I've never been able to sleep on my back and in the rare cases I've managed to fall asleep that way, I wake up on my stomach. The morning after my first night on this mattress, I actually woke up on my back, better rested than with the old box-spring, and over a few more nights with diminished lower back pain. When I buy something for the guest bedroom, it will be Dreamfoam.

My wife thought I was crazy for ordering a mattress online
So you are probably reading these reviews wondering if you should order a cheap (priced) latex bed over the internet. I did the same thing a few weeks ago, took a chance and ordered it. I was contacted well within 24 hours of ordering to customize the firmness level. As others have mentioned, the scale is 1-10 (1 being hard as a rock). My previous pillow-top bed wasn't firm enough, so we picked the 4, which is considered a firm mattress with a slight cushion on top. More about this later...

The box arrived and it looked like someone sent us a rug! It was a long, squared off box but with a vacuum-packed rolled up mattress inside. I was somewhat prepared for this after reading other reviews, but nothing can truly prepare you until you see it in person. So we pulled the mattress out of the box and laid it ontop of our current box spring. At this point I am getting several eye rolls from the wife and even starting to question my purchase. We carefully cut the plastic off and watch as it begins to magically grow into a REAL mattress! Within 10 minutes the mattress appeared to be 80-90% it's real shape. The packaging says it can take up to 48 hours, I think it was close to 100% within 6 hours or so. Anyway, there was no latex smell and I was surprised how nice the quality was.

I can report my lower back pain from the previous mattress is now gone. I am sure any firm mattress would accomplish this, but nice to know the build quality of this "internet mattress" is superb. There is no "bounce" like you get from a coil mattress - which is great because the kids can't jump on it! After a week of sleeping on it, the wife agrees it was a good purchase. I am pleasantly surprised that it turned out so nice and would certainly buy again.

No More Back Issues from this Bed!
I have had this mattress now for 3 years. I can honestly say this has been the best mattress I have slept on after owning all of the famed tv mattress's (Sleep Number/Air tube, Tempu-Pedic/Memory Foam,etc..) I was really hesitent and wanted to make sure I did not order a mattress to firm or too soft so I went with this Euro top so that I could exchange for a different foam. I ordered a #4 firm I am 6'6" and 280lbs
To this date there are no signs of sag, or wear. I have never even turned the mattress. If you want a firm mattress without busting your back or pressure point sorness this is the ticket! Ohh and get the Dreamfoam pillows, yes they are also awesome and best pillow I have used.

Needs More support if you want a soft mattress
I weigh 170 lbs and my wife weighs....less than me..... We started out with a level 8 and decided it wasn't really soft enough so we ordered the level 10 the supposed "sleeping on a cloud" comfort level. We got the new insert and swapped it out immediately. It was like sleeping on a rock, the foam was not thick/dense enough to support our weight and we sunk right down to the base for the mattress. Looking back on it now i think we might have even been sinking through the level 8. Having just gone through the hassle returning of another mattress we decided to keep it and maybe buy a mattress topper for it. We ended up just keeping the level 8 and 10 inserts which both were able to be zipped into the insert area of the mattress and is now very comfortable. It is unfortunate that I had to spend another 200$$ on top of the price of the mattress to make it comfortable enough to sleep on. I'm not sure who they designed the inserts for but it would seem it certainly wasn't for adults. Overall the mattress seems to be constructed well but and hopefully it will last.

Happy Campers. Ordered a Seven.
We ordered a SEVEN. We like firm beds...but as we are older...we like a little cushion. A firmness of Seven was great.I was worried the bed would be too soft. It is great. We are both side sleepers. Hint: We got FedEx to bring the box right into the bedroom. The mattress comes as one unit with the topper inside. I got a King and did it all myself..not recommended!!! Get Help!. For a KING bed you need SIX LEGS for support. I shored up the frame. We reused Box springs (and rotated them). I put on bedskirt. I put the box right on top of the level box springs...took off the cardboard...then repositioned mattress to open. As soon as you cut open it expands. YOU NEED TWO PEOPLE. The sucker wanted to open upside down...and I could not BOTH cut open and direct it myself. Of course that messed up the bedskirt. There are no handles. Hint: Be careful cutting so you do not damage the mattress. Bottom Line: Mattress opened up easily and full right away, no smell. We slept on it the same night 3 hours later. MAKE sure you buy a waterproof mattress protector...in a size that will fit the new mattress and have it ready. I got a LUNA from here on Amazon. I put a teflon water resistent cover over that. We bought new Deep pockets sheets too. He tested the bed and thought it was fine. We already had a 2 inch foam topper, we use a memory foam topper in winter. If you have to call for service: Chuck 480-307-1804.

Best Mattress EVER!!!
Like everyone else, I was really leery about buying a mattress online. I put this mattress on my Amazon wish list and periodically would look at it and read the ever increasing positive reviews. The reviews all said the same thing - just bite the bullet and order, you won't be disappointed. So after 6 months of this back and forth nonsense, I did just that. I've been sleeping on this fabulous mattress for five months now. I fall asleep and wake up in the same position. I'm not constantly shifting around to get comfortable. It hasn't started to show even a little indentation where I sleep. It's a dream come true. Chuck was so helpful - I chose a 6 and it's perfect. The best part was watching the thing expand when I opened it. Who would ever think that a 6" long, fairly narrow tube would turn out to be my backs best friend. All I can say to you is just order this mattress - it's GREAT!!!

Like others have written
Regrettably, the mattress is sagging after only two years. Like others have written, I relied on the 5-star reviews. The sagging hasn't caused discomfort yet, but it's quite dismaying to think of probably having to throw this in a landfill much earlier than I had hoped. It's a beautiful-looking mattress and I did not/do not want to get an innerspring mattress. All a bit disappointing.

Excellent Mattress, Great Value. Glad I found it!
This won't be a short review. Get comfortable.

Buying a mattress is not a process most people can complete very quickly. People have many different mattress needs and to me, buying a mattress in a store is annoying at best. Often major manufacturers intentionally obfuscate the types and models of beds so consumers can't comparison shop features and prices. If you have shopped, then you know what I mean. Shopping at places like Macy's etc., is better, but you will pay top prices and you may or may not get good information on what is best for you. I urge you to spend some time to educate yourself on a product you will use daily for many years and you'll get what is best for you and buy it at a fair price. A latex bed may not be to your liking. You might be a memory foam or a gel top memory foam person. It's best that you research and try out different types.

For me it was well past time to replace my Sealy mattress and I took to researching online. I found sleeplikethedead and the mattress underground websites. I learned a lot in a short time and given how important a mattress/sleep is for your health and well being, I was happy to spend the time to research the best option for me. It became clear that there were some great choices and some pitfalls that need to be avoided, but the clear winners were latex and memory foam beds. Over time I tested some beds in different stores and learned what I liked and didn't like. You really should test out some mattresses to get a frame of reference. I almost bought a gel top memory foam on reviews alone. Incredibly comfortable, but I didn't like it only because I don't like how the foam forms around me. That's just me. So, I decided on a latex bed from Dreamfoam Bedding. The reviews here and on the previously mentioned forums were excellent and as I would come to learn, well deserved.

I called Chuck at Dreamfoam Bedding and peppered him with questions. He was knowledgable, personable and attentive. You can tell from talking to him he has had the same questions asked of him over and over, still he was cheerful and was great to talk to. He helped me figure that the Eurotop Latex Mattress was my best option and that a 6 was probably my best choice. This model is a little more than the standard model (~$100), but it has a removable 3" latex top, which Dreamfoam Bedding will swap it out for $75 total if the firmness is too much or to little. I was already sold, but that was great to have as an option. The bamboo fiber top can be removed and washed/dry cleaned, also another nice option.

It was a Friday when I ordered and soon after I received and replied to Chuck's email, giving him my firmness choice of a 6. As I had joined the Mattress Underground, I sent him my user name and he included a free latex pillow. It is also excellent. The following Monday, I received an email that the bed had shipped and Wednesday the package was at my door. I pitied the Fedex delivery person that had to carry it all the way to my door. I bear hugged it and carried/dragged it to my bedroom. The mattress is well vacuum packed as you can see in the photos I uploaded. One suggestion, get the mattress into place before you puncture the plastic, so when it unrolls, it does from one end of the bed to the other. In my case, I placed it at the foot of the bed and I could see through the plastic which way it would unroll, so it unrolled from the foot to the head of the bed. When I made the first small hole, my friend jumped as the rushing of air was sudden and a little loud due to a hole the size of a dime. It's amazing to see it take form. The bed was fully formed and 12" tall (see photo) in about a minute. I didn't smell much of anything, but my friend smelled a little latex scent but women have a better sense than men. Still we both agreed that scent was a non-issue. In any case, I let it sit in place with the windows open for 5 hours and then made the bed. The little to no scent in my case may be due to the limited amount of time it took to get to me, about 48 hours.

The first night was amazing sleep. The second night was good as well, but I woke with a tightness in my lower back. That continued for about 4 days. I knew this was not uncommon and I could need days, weeks or even a month to adjust to a new mattress. Considering how old and unsupportive my old mattress was, I am amazed that I took only 4 days to adjust. One change I am very happy with is I can sleep on my back again. If I did that on my old mattress, it meant lots of back pain. I can now sleep comfortably on my back or side. One concern when looking for a latex or memory foam mattress was how 'hot' the mattress slept. I have been a furnace all my life and that was a concern. Many reported this bed does not sleep hot and I agree. This mattress in some ways seems like a spring mattress most are used to, yet much better. It looks like a normal spring coil mattress, you don't sink into it, nor does it form around you like memory foam. Some really like memory foam, I think it's very comfortable, but overall, it's not for me. What I like about the latex mattress was that you aren't in a form-fitting 'cocoon', yet they are softer and supportive than spring mattresses.

My first observation was that this is a *really* well made bed and I am very happy with Dreamfoam Bedding in every aspect. This bed cost about 1/3 of what I would have spent elsewhere for comparable specifications. That isn't to say I only spent less; but I received a far greater value for my money. At this writing, the bed cost me $899 delivered and it is money well spent. It was made to my comfort level and shipped quickly. The bamboo topper is well stitched, very soft and removable for washing. The bed itself is tremendously comfortable and a firmness level of 6 was a good choice for me. The company support cannot be overlooked as well, with Chuck's expertise being available by email or phone.

The fact that I have gone on and on, paragraph after paragraph, reviewing a *mattress* should tell you that I am either certifiably crazy or this is a seriously fantastic mattress, from an excellent company. Or both.

Sleeping on a Cloud
The particulars. Me: 5'9" and about 210lbs. Wife: 5'2" and about 175lbs. I have residual issues with my shoulder from a wrestling injury, and a crushed disk from a motorcycle accident. My wife has complained of lower back pain on a regular basis for years.

I read all the reviews and watched a couple of videos, and thought I'd step out of my comfort zone and try an internet based bed. I contacted Chuck and provided our size/weight, but he avoided making a specific recommendation and provided general references for me to make my own judgments against. 6 considered Med (not to firm/soft). 7 is a little bit softer, but still has good support underneath. 8 is comparable to a pillow top mattress. I questioned a firmer purchase with the expectation of softening up over time. Chuck recommended against that plan and instead recommended we purchase our desired softness up front. We've tried several bedding options over the past year, Select Comfort, Memory Foam, Serta Gel Foam, etc., but I always thought back to my nights on the Westin Heavenly Bed. I questioned Chuck on the softness of a 9 out of curiosity, but didn't receive a direct response back. After a little more research and soul searching, I ordered an 8.

Delivery was quick, and the family enjoyed watching a King mattress materialize from its vacuumed package. We have been sleeping on this bed for nearly two months now and have been pleasantly surprised at just how comfortable it is. No more shoulder pain from side sleeping. No more waking up in the middle of the night with back pain either for my wife or me. We have noticed a little softening here and there, but it hasn't been much. Overall we are very happy with the bed, but if I had it to do it over again I think I might opt for the 7 instead of the 8 to offer just a touch more firmness to our hips and sides, but without the ability to test prior to purchase it's hard to tell. My wife on the other hand says it's perfect as an 8.

After a couple months of living with this mattress...
We purchased this mattress a couple months ago (king size). We were moving from an old innerspring mattress, and one of the nice attributes of this mattress is that you can customize firmness for each side. I went with a 5 for my side and my wife went with a 6. Setup was amazing (it's shocking how small it is shrink-wrapped). But after a few days we both definitely felt as though the mattress was too firm. I'm a side sleeper and I was getting pressure on parts of my body (hip, shoulder, leg) that left me feeling worse in the morning. We talked with Chuck (great customer service), and he suggested giving it a full two weeks before doing an exchange. We did---and ordered the 8 and 9 density foam. One thing Chuck mentioned is that some customers will stack the latex foam as opposed to exchanging it (you remove the zipper cover---we laid it on top of the latex, under the mattress pad). We doubled up on the foam and the mattress has been excellent ever since. My wife is sleeping much better than on the old innerspring (she has arthritis), and I'm finding it very comfortable as well.

Sleeping on the latex is different than a traditional mattress. It does run a little hotter (to me), and it's much more supportive. In fact, I was finding myself sleeping on my back more (I used to decades ago, but hadn't due to lower back issues). The materials seem to be very high quality, and the only thing I'd like to see is a 'replacement cover' for people who have added the extra three inches of latex to the original mattress.

Finding the perfect bed!
Love My bed! Having Fibromyalgia is rough but a good sleep makes the day better with restorative sleep. With Chuck asking important questions on how I sleep and even to My weight, helped with the right choice of firmness I would need. And I like that the bed is American made. Very satisfied with My bed and buying from Amazon.

Be careful about choosing your firmness!
It's written that a 6 is softer than average, but my husband and I find a 6 to be pretty firm. He's now on a 7 and sleeping well on his side without his shoulder going to sleep. He weighs 220#. I traded in my 6 for a 9 and feel the 9 is a bit too mushy. I weigh around 140# and I like to sleep on back, sides and belly. It does cost to change out the eurotop if you're not satisfied with your firmness level. I was disappointed in that part. I asked all the right questions but did not get as much information from Amazon as I'm giving you now. If you like softer and weigh 140 or more, I think an 8 is good enough. If you like firm, go with a 6 or less.
I wish it was perfect and I think an 8 would be, but now I don't want to pay more money to change it out with Amazon (again). In general the mattress is lovely and I do love it compared to my old mattress. It feels luxurious. Make sure you get an awesome blanket and super soft sheets to give yourself a wonderful treat.

Dream bed for sure!
I love this mattress and hope that the claim of longevity is accurate. It was shipped very quickly (a few days) and Chuck the owner of the Co was very helpful in helping us pick out the comfort level. I chose a six (comfy yet firm enough for lower back and side support), and my husband chose the eight (soft luxurious, decent support), and he loves it. I prefer a firmer bed and he a softer, we are both very happy and would not change a thing. This bed is well made has a really nice cover, and unzips easily in the event you need to exchange the talalay pad. The nice thing about getting a standard king they were able to provide two different comfort levels in the same bed. Worth every penny, and planning on telling everyone I know about it. I have slept so well on this bed and although it is new I believe it will last a long time. The most I will ever have to buy is another three inch talalay pad as the core will probably last a life time. Don't be afraid to purchase this bed it is a great, well made product and it is made in the USA! My only complaint is that it could really use some handles as it is hard to move around without.....

Quality mattress, great price point and excellent customer service!
This the 4th mattress we've purchased from Chuck/Dreamfoam Bedding. We were a little nervous at first to purchase a mattress online without feeling how soft/firm it was but Chuck walked us through the process and was very informative. I like super soft mattresses and my boyfriend likes beds that are a little bit more firm so we settled on a level 8 without the Eurotop. It was comfortable and supportive but for me, I wanted a little bit softer. So when we moved across the country and sold all of our stuff, we decided to sell the mattress and get a level 10 with a Eurotop. It's perfect! Since then, we've purchased two more mattresses for family members and so far, they love it!

Another thing that's important to mention is that when my boyfriend and I were moving across the country, we ordered our mattress to be shipped to my aunt's house because I wasn't sure where'd we land once we got to our new city. But once I arrived and got into our new place, I needed the mattress to change destinations and be shipped directly to me. Seems easy, right? Well, once something is in transit, it's actually pretty tricky to change delivery addresses. Chuck was awesome! He helped me reroute my delivery and even covered the shipping cost, which he didn't have to do because it was my fault that I was changing the address. All in all, it was a stressful but great experience because Chuck really went above and beyond to help me out.

We also love the price points and hypoallergenic materials. I'd recommend this mattress to anyone...actually, that's exactly what I do ;) Keep up the great work, Chuck! We appreciate your excellent customer service and quality product!

Disappointed
I've had the mattress for not quite a year now, and it is already showing signs of sagging on the side that I sleep on. I am an average sized woman, about 150 pounds. I bought the mattress with high hopes that it would help my back pain, but I can attest that it has gotten worse since I've been sleeping on it. I got the 5 for firmness, and can't decide if I want to spend another. 200 dollars to try a firmer top, or to buy a different type of mattress.

It was easy to set up once I ordered and assembled a ...
I recently ordered and received this mattress. It was easy to set up once I ordered and assembled a foundation. The reviews I had read indicated that the mattress tends to be on the firm side, so I ordered a 5 to have a medium firm mattress. I think a 5 is a medium and I should have ordered a 3-4. However, Chuck has been more than helpful and assured me that I could exchange the top latex layer for a firmer one, but suggested I wait a couple weeks to adjust first, so that's where I'm at currently. Foam mattresses don't have a firm edge to sit on if you're used to a more traditional mattress. Even so, I do like the general support of this mattress and feel better with latex than memory foam.
A word to the wise: Amazon charges a commission (understandably) which made this purchase significantly more expensive than had I ordered directly from the seller. This is why I didn't give it 5 stars.

The bed is okay and the customer serivce is great..
A few months ago, I needed a new mattress and saw this mattress on Amazon. My uncle who sells furniture said latex is garbage and said dont get it but I noticed this mattress had a lot of good reviews ad so I ordered it anyway. I had it sent to me with firmness of 8. When I got it and rolled it out on my bed I noticed it was sort of hard for an 8. I contacted Chuck and he said that I should wait and sleep on it for a while before changing it out. I did like the bed a lot at first but I hurt my back a few weeks after getting this mattress and I had to lay on it a good majority of the day.
I was not real pleased that the mattress started to sink down in the same area that I layed down on pretty bad. I do weigh almost 300 pounds and so maybe the mattress was not designed for someone like me. It started to do the same thing as my previous mattress but not as bad. I eventually turned the mattress and that helped. I noticed that it got a lot better but it still had that sort of lump in the middle of the bed and makes it to where you have to make an effort to get to the other side of the bed.
I really dont think I would order this mattress again but I do want to get my money out of it so I will keep it for a while. I think I will exchange the topper with a 10 and see what happens. If your me and like soft mattress's order a 10 because 8 is pretty hard to me.
Overall its a good mattress but again maybe its for people who dont weigh as much as I do. In the future I would stay away from latex. In the mattress world as like any thing else, you get what you pay for!

Eurotop Mattress
I have two bulging discs and two cracked vertebra. I have been sleeping on couches for many years. I finally broke down and tried to find something more comfortable so I can sleep in my bedroom. I found one; this mattress is fantastic. I would recommend anyone to purchase one. They are not hot, as I have heard others write. A great mattress.

Wonderful
Ordered this mattress based on reviews here. Figured it must be great if the reviews were all good. It definitely lives up to all the great reviews. So, don't hesitate if you are thinking about this mattress. Company was great as well. We also ordered the bed frame with headboard and footboard connectors. We LOVE it!!

Great mattress for sure
Great mattress for sure. We've had it about 6 months. I went with a level 8 because that was the highest I saw any review mention. I think I would have liked a 9 or 10 but the 8 is good enough for the wife and I. Don't be scared, just buy it!

....back pain is a lot better!
Really, the Ultimate Dreams latex mattress has turned out to be a great sleeper....my first experience with latex bedding and quite a surprise. this bed feels different. it kind of holds you when you get into it, and yet there is a good substantial firmness to it also. but really the big issue in changing bedding was having my back hurt starting in the wee hours of the morning, to the point where the pain would eventually drive me out of bed right around dawn. that problem is GONE, and for those of you who've been researching mattresses because of back problems, you need to know that this one is a definite keeper. not cheap, but excellent bedding and well worth the price...!
Oh, and the people are really great to work with too. So there - I said it...!

Excellent on all accounts
The order process, communication, quick shipping, and quality are excellent. This is the 3rd or 4th mattress I've purchased and it is BY FAR my favorite!

Ultimate Dreams Mattress was our Dream come true!
We love it! #6 was perfect for both of us & our backs are hurting less. It takes me less time to fall asleep, & I wake up less during the night.

Exactly what I wanted
I was hesitant to purchase a mattress sight unseen, especially a foam/latex mattress where I heard stories about them being "hot" or not as firm or as soft as someone would have liked (and could have tested by buying in a store front). I purchased this mattress after reading reviews on mattresses for hours, and after stumbling onto this product with a 5 star rating, I pulled the trigger. Customer service contacted me hours after purchasing the mattress and let me know a "6" firmness was the most utilized level for people that wanted the middle ground, not too hard and not mush. After a month of owning this mattress, I couldn't be more pleased.

Perfect Bed!
This bed is the best bed I have owned. Not only is this bed comfortable but the feature of the zip on cover is a great idea. I don't care if manufactures say you do not need to flip your bed. That is bologna. I have never had a bed that doesn't get the valley and the hill in the middle. With this bed you can flip it if you want, just remove the pillow top cover. If you don't want to flip it then you do not have to. Also their customer service is out of this world, very old school... They actually make the bed to your specifications. Latex beds are the way to go. Latex is better than the memory foam beds! Latex forms to your body. Memory foam compacts.

Getting this mattress was a great decision I would make again.
Ok, I get it, the reviews of these online mattresses seem too good to be true. Too complimentary. Too grammatically correct. Too, well, staged sounding. And who knows some may be. But not this one. And everything in the reviews, the company working with you, free pillows, easy shipping, no odor, and quality comparable to much pricier products - it is all true. We exchanged our foam bedding portion of our mattress for a softer one - no hassle and low cost. Personally, I would opt for the mattress that you can do this with (they sell traditional foam mattresses that I imagine would be much harder to exchange). But if you know what you want that probably is not as big a deal. My bride was very skeptical and this option sealed the deal. And ultimately I was glad we went that way, as we did end up going softer. Also, if you like a soft mattress go for a higher number than you think, as even the soft described mattresses are not as soft as you might expect.

As far a quality, it is top notch. A month in, no failure to retain the original shape. And I honestly cannot tell the difference between this and a name brand. And I have slept on them. Every bit as good and less than half the price. And delivery was no problem and it unrolled perfectly onto my waiting box spring and was ready to use in no time.

If you are hesitant to buy a mattress online, all I can tell you is so was I and I have no regrets. Good luck.

Oh, and I forgot to mention Chuck. He is great to work with too! :)

Again, Really Pleased!
I did a lot of online research before making my decision to purchase an all latex mattress, and I feel I made the right decision for my individual physical needs. I have degenerative arthritis of my spine, and It has been years since I have had a restful nights sleep. I was sleeping on an inherited posture pedic, all foam mattress, and it was so hard and uncomfortable, but I've been putting up with lack of sleep for so long, due to the expense of buying a good mattress nowadays! I finally saved up and found this Company, and I liked the guarantee that if the pillow top was not the right firmness, or softness, from 1-10, they would replace it, for a $200.00 refundable deposit, once you return the original pillow top. I did have to replace the pillow top from a 4( too firm for me), to a 9(softer, and cushiony, just right). The only negative, is the latex pillow top once opened, and expanded, is very difficult to roll back up and try to fit it back into the return box. Once again, I was having to do it by myself, and really struggled! I finally got it 3/4's into the box, and had to leave the box standing upright for a few days to allow the latex to slowly conform to the box, and eventually slipped all the way down enough to seal the box for shipment. I am sleeping more soundly, and more comfortably then ever!

still love after two plus years
I bought the queen eurotop two years ago and love it. When we decided to build a new house we decided to buy the King. I ordered the same firmness (5) as before, and it is wonderful.It has not sagged and I like not having to have a foundation

Love this bed!
Though I am a little bias because I upgraded from my twin to this king, these bed rocks! I did a lot of research online and in stores before purchasing this bed. I got mine a 7 but I would think a 5 or 6 being slightly more firm would have been the better choice but I have not been unhappy with the softness of the 7 I am just used to sleeping on a rock before so I just needed to adjust. Would recommend it especially for the price in comparison. Their customer service is great too. Timely and helpful.

Browse Novaform Customer Reviews

Good if willing to put a few extra bucks into it
Pros: Price, shipping, delivery, ease of getting into bed room, highly rated by consumer reports
Cons: Firmness is mislabeled, requires a memory foam topper to be comfortable

I did a lot of research before buying our new mattress. We had never done a memory foam mattress before and thought we would give it a try. We went to a department store and tried out their memory foam beds to make sure we thought we might like it and picked the right firmness.

I have traveled for a job and stayed in nice and bad hotels. I thought I was pretty experienced to differ mattresses and comfort levels. This one is rated medium firmness, I would say it is medium firm to firm. It is much firmer than any mattress I have slept on. I could see how it could be firmer so I won't say it should be rated firm, but it is at minimum medium firm. There is no feeling of memory foam. There is almost no give in the mattress. You expect a memory foam mattress to give to your body a little and you fit into it. This does not happen with this mattress. I was excited to see what the pearl gel memory foam felt like. There is no indication of pearls, gel, or memory foam on the top layer.

Show More Reviews Show Less Reviews

Awesome
After researching mattresses for months and with great fear I ordered this matress based on Costco's return policy, consumer reports rating, and customer reviews. It arrived by courier ( He even dollied it into our bedroom )! It unpacked as it should. No smell , no waiting - we slept on it that night. I had left the board that I had been using on the box springs but after a 2 weeks removed it because I read that it should not be used on the floor but on box springs. It went from firm to medium and viola. Perfect!!! I've had the matress over two months and purchased gel pillows. Honestly, I've never had anything this comfortable. The gel pillows work in sync with the matress. It's NEVER hot. But now that it's winter it's not cold either. I'm just in awe when I lay down at night and even more pleased when I wake up. Great job Novaform. Great Job Costco! My first purchase from your company has made me a life long customer.

Great Mattress and Price but too firm
I have had this mattress for @ 2 years. I think it will probably last forever, but it is NOT medium in firmness. I would say at least medium firm +. You do not sink in as you do on most memory foam mattresses, but surprisingly I do sleep very well on it. It really doesn't feel like a memory foam mattress. Seems good for both side and back sleepers. I do wish it was a little softer. Slept on a water bed with 'pillow top for years until the bladders could no longer be patched. They don't make water bed mattresses like this anymore (solid pillow top and sides that drop over base and bladders. Probably this was the most comfortable mattress I've every had. Unless you like a soft mattress you will be very happy with the Serifina' and at $650 ($799 Cal King which I have)nothing else comes close.

Bought it, returned it, opted for diff product
Lesson learned- don't skimp on a mattress you spend 7-8 hours using and if you have back/neck problems. Wife and I bought this and gave it a ride for 30 days. Felt it was too soft, did not hold form. Returned it after 30 days. It came in a box the size of a dorm room fridge. That should probably be a characteristic of caution in the first place. Might be suitable product for college kid looking for something that can ship easy. Not a great solution for neck/back problems.

Deserves 10 stars!
For years we wanted a Tempurpedic so when Costco.com offered them a couple of months ago, we took the plunge. For six weeks, I did not sleep. The Tempurpedic was hot, hard as a brick, and uncomfortable. It was also excessively tall.

We returned it and replaced it with the Serafina Pearl Gel Mattress. Oh. My. Gosh. It is like sleeping on a cloud. I like a softer mattress while my husband prefers a firm mattress. We are both happy and are sleeping through the night with no tossing or turning. Do not hesitate to get this mattress!

Too Firm
Costco service and delivery and price were all great. I just could not stand this bed. It was not medium. It was very firm. Felt like concrete. I switched to the Valentina and I love it.

Too Hard
I bought this mattress a month ago and haven't gotten use to it yet. Will probably send back. Will maybe try the more expensive softer mattress.

Extremely comfortable
Having had a 15 year old firm mattress the change to this memory foam mattress its everything I had hoped it would be. Sleep on both side and back, both very relaxing and comfortable.

Great mattress
We needed a new mattress, so I researched them starting with Consumer Reports, which rated this their top foam mattress. This is our first foam, so I really didn't know what to expect. Also, we have never purchased a mattress without first trying it out in a store. It arrived quickly and was fascinating watching it expand after to cut the plastic off it. I have to say that it's harder than I expected, but I am getting used to it after two weeks. My wife, who sleeps on her back, is sleeping noticeable better. There's also no movement transferred to the other person, which is a good thing. Neither of us noticed any unpleasant smell as some have reported.

HORRID!!!!
Relying on the glowing review in Consumer Reports, I purchased this mattress more than two months ago and believed the enclosures that said it could take a while for the mattress to fully set. Well, sufficient time has elapsed and it is still the most uncomfortable mattress I have ever slept on. (It replaced a 16- year-old mattress but thank goodness I hung on to that one because I plan to put it back on my bed and give this mattress away.) The mattress is so hard, I wake up with a backache every morning and my Activity Tracker shows I am having very restless nights. I actually have to fold up several blankets and use them as padding under me because the mattress is so hard and uncomfortable. I would not even call it 'firm,' it is the hardest mattress I have owned and I always buy firm models to provide more back support. Worst money I ever spent!

Great Mattress!!
I researched alot of mattresses on their comfort, side and back sleeping and reviews and price. This one came out on top. We used to have a waterbed and thought it would be difficult to adopt our lifestyle to a regular bed. We got flannel sheets and have slept like a baby ever since. It's hard getting out of bed in the morning. Very nice.

Great Bed, Great Price
I bought this bed in February 2016 and like the other reviews found it very hard. After about 2 months, it become much more comfortable. I love it now, find it very comfortable, doesn't make my back hurt and I would certainly buy it again. You have to give it a few months and then it's great. If you are looking for a pillow top snuggly bed, this is not for you.

Great Mattress
We bought this a month ago and cannot be more satisfied. We did think it was slightly more fim then we expected but after 2 nights of sleeping we realized it was a medium firmness. The most comfortable mattress ever. Havent slept this well in years.

Perfect for me
1. I read all the reviews on the COSTCO, other sites and checked consumers overall this bed seemed to be a good choice as far as quality. 2. As you can see from the reviews some people say this bed is to hard, some say it is to soft and others say it is just right. Depending on your weight depends on how much you 'sink' into any mattress that also effects how hard of soft the mattress 'feels'. 3. I enjoy a 'firm' mattress in which I do not sink a lot into it but I do expect it to conform to my body this mattress works perfectly form me. 4. Smell: Upon delivery I set up the mattress and aired it out for about 6 hours. I then put on a mattress pad and bedding. The only way to smell anything unusual was to put your nose to the mattress and that lasted about 2 days. 5. Price: After checking warranty and cost this bed via COSTCO gave me the best value.

Very firm
I did hours upon hours of research and thinking before deciding on this mattress I read every review posted. How firm a mattress feels is different for everyone so how can you yourself decide until you have one.? I needed a firm mattress for my back issues. This one was rated so well and it was a no risk purchase. I decided to give it a try. I am a woman approx. 130 pounds. My weight didn't put a dent in it anywhere! I felt like I was laying on top of it with little to no give at all. It also took a couple of days to expand to be able to press a hand impression into it. It did not get hot, The smell of it was minimal, it is very heavy, easy set up and this is an good quality mattress. I was hoping it would conform to my body a little but it didn't. For me, it's as firm as any Firm mattress without plush or a pillow top I've tried out there. The medium firmness rating doesn't feel accurate for me or my weight at least. It's harder than the highly rated Se@ly kelburn also recommended by CR. Hope that helps as a way to compare for you. Love Costco and always will!

Novaform @costco review
If you've owned a high end pillowtop mattress you will not be satisfied with this bed, If you haven't its perhaps doable, For the money right aroud 600 dollars its worth the money, It actually helped my wifes back, And she woke up without her usual discomfort, For me it felt to firm and lacked that luxurious feel and its not something i can imagine spending 1/3 OF MY LIFE ON FOR THE NEXT 10 YEARS, That being said again its still worth the money.

Promising
We have tried a number of the Novaform mattresses. Each one seemed to have great promise but fell just short. We love the affordability and potential of the mattresses. Our first Novaform serafina pearl gel memory was too soft (rated in top 4 on CR), but nice if you like plush. We then tried the Novaform firm memory foam, which was firm and comfortable but retained so much heat that I was waking at night changing shirts from sweat. And finally the serafina pearl firm with gel, once again too soft. I must admit, I have had lower back problems, so I look for firm to extra firm mattresses. For now, we are giving up on foam mattresses.

Provides support and gently hugs you
I've been sleeping on this mattress for a few weeks now and find it to be comfortable. The mattress is softer than I prefer with a very plush top layer that hugs your body and offers support (at the lower back). You do sink into the mattress a bit which can slow you down when changing sleep positions. Before this mattress, I slept on a foam mattress - it retained heat but I feel this mattress retains more heat. My spouse really likes this mattress though. There isn't any edge support. There is an off-gasing smell that lasted up to 48 hours after unpacking. Overall: nice support, a little too soft, retains heat but I like it.

Not Supportive
At first we thought this mattress would work for us, but after a week we knew it wasn't supportive enough. We are 60 and 59, 230 and 130 lbs respectively. I am a side and back sleeper, my husband a side and stomach sleeper. I noticed that the mattress didn't hug my lumbar region while sleeping on my back. I could feel a gap there and there shouldn't be. My husband thought it was too squishy, not firm enough. What we both disliked is that the sides cave in when sitting on the edge of the bed, so you basically slide off. We had to return it and we are now trying a Sterns and Foster pillow top firm. Back to basics for us.

The best purchase ever!
We were moving to Ireland and wanted to buy new beds for everyone but we had a budget as moving countries is expensive. We gone One queen and the kids got full size each. I was very nervous as we would not be getting to try them untill we were in Ireland. However, I need not have worried. They were the best purchase ever! I normally have back issues and have never woke up even once with stifness or soreness in my back. Still totally love this bed after nearly 10 months. My only issue is now when I visit friends or stay overninght else where, the beds seem completely sub standard.

Firm cradling comfort
My husband and I bought this to replace our 7 year old tempurpedic. This Novaform 14" Serafina is the most comfortable mattress my husband and I have ever slept on. That includes all mattress's at hotels, friends' and that we've owned. We're in the mid 50 to early 60's age range. It gives a firm but soft cradling support and is not hot like our previous memory foam. We read reviews in Consumer Reports and this met our budget and was one of the top rated mattress's. We got it on sale and is a great value even at full price. Highly recommend!!

Takes getting use to.
We purchased this mattress last year for a vacation cottage. We allowed it to sit opened on the bed overnight before we slept on it. We own a pillow top mattress at our home, so this was our first Memory Foam mattress and we purchased this based on good reviews and the price. The first few night we slept terrible! We both woke up sore each morning. After about 5 nights we finally started sleeping better. I do find it to be hot, especially if you are sleeping on your back. It is soft on the top, but very firm underneath so you have good support. We are going to buy a mattress topper to try and soften it even more to what we are used to sleeping on. Overall for the price it is a good mattress, but does take time to get use to.

More of a medium firm
I love having a king bed, it is lovely! First time trying out a memory foam mattress. My husbands only request was to get a firm mattress. I would say its more of a medium-firm. You do sink in a little right away. I woke up the first week with sore back, which I never have before on my other spring mattress, but I haven't recently, so I am wondering if my body had to first get used to it. I also am 19 weeks pregnant, which could have been part of it, or that the first week we didnt have a platform for it yet!! Me or my husband havent had any issues with overheating on it like I read in some of the reviews.

Great mattress
This was a first....after shopping all over for a firm mattress, (costs were &1200-$4800+). Reviewed Consumer Reports, this mattress was very highly rated and less than $1000. Then it went on sale in February!!! With Costco's return policy we decided to give it a try. Then we learned it would be coming in a box!!! A king mattress in a box!!??!! When it arrived...in a box...flat as a pancake...there was no way this was going to work.....wrong....within three hours this 'pancake' turned into a full size king extra firm mattress!!! No more tossing and turning it's the best nights sleep we've had in a very long time...granted, it's only been a week...but so far so good. Would and have recommended this mattress to everyone we know.

Excellent !
I researched mattress online. This one came in the top 10 at number 5 . I bought this mattress 3 months ago. I always had a coil mattress and needed a change. I knew I could return it if I was not happy. Costco is great to deal with if there is a issue. It is the best mattress I have ever slept on. Extremely comfortable, not hot, my back even feels better. My wife feels the same way and she was really concerned. She is not tossed around when I move or turn over.

Firm was better than medium firm
We tried both the firm and the medium firm version of this mattress. The medium firm was available in warehouse and the firm only available online. My wife chose the firm version do to less motion transfer and no sag/roll toward the center due to my laying in the bed. She was able to get rid of a boomerang pillow she previously needed for side sleep with our Sleep Number bed that we got rid of. It took about two hours, a roll of heavy duty packaging tape, clamps, 2x4's, and a vacuum to get the medium firm mattress small enough to return to Costco...but they did take it back.

Too Soft for Us
Frankly, my one star is probably unfair, but if you love a very hard innerspring, as my husband and I do, do not be lured in by the "firm" label. That's firm for a foam mattress, not firm for a mattress in general. We sunk into it as if it were a marshmallow. In fact, after trying it for a few nearly sleepless nights, we dragged our old rock-hard innerspring mattress onto our bedroom floor and there until we were able to lift it off our bed and arrange to return it to Costco. We are SO thankful for Costco's return policy. I cannot imagine sleeping on this huge marshmallow for another night.

Disappointed
We bought the mattress online through Costco only because they don't carry California Kings in the warehouse. It two weeks to get it. Unpacking it was not to difficult. It's been a week since we've had it and the mattress still hasn't fully reached its full shape. The bottom right side is still smashed. As for comfort, the only option was to go with firm in a cal king. It's like sleeping on flat mat, there is no give, no comfy feeling. I can't seem to find a comfortable position and my lower back is achy in the morning. Will give it one more week like the instructions recommend but doubt very seriously I will keep it. Not at all what I hoped it would be, the delivery time, the shape not right and the total lack of comfort, especially for the money.

Life Changing
My only regret is not buying one sooner! I'm so glad that I took the time to go lay on a few different beds first. I even got fitted by one of those computer beds that measure all your pressure points to figure out how firm of a bed you need. Being a big guy (6' 300lbs) I'm so glad I went with the firm Serafina. You do sink in a lil little, but only really enough to form to your body. I have nothing bad to say about this bed and would recommend it to anyone.

Finally a FIRM comfortable bed.
Many thanks to Costco for their return policy. This is the second mattress I have purchased from Costco in the last six months. It is quite firm which is what I needed. The first purchase seemed fine for about two weeks, but then the "sleep impression" began to appear...sort of like a troth.

I was hesitant about buying
I was hesitant about buying and surprised to receive it in a box, but what a great mattress. I am 6'4" 320lb and the firm is surprisingly comfortable for me and my 5'3" 123lb wife, We love it. A !2" mattress might have been better, our deep sheets are not deep enough for the 14" mattress

Great Bed
I bought this bed a couple of months ago and love it. It’s the perfect firmness. It’s very similar to the Tempurpedic medium firm and softer than the Sleep Science Black Diamond. I’m a side sleeper and it does not hurt my shoulder like the SS Black Diamond did. This bed is an incredible value, especially when it’s on sale. I highly recommend it if you have laid on the Tempurpedic medium firm and like that firmness level.

Serafina Ordered Accidently...
So we ordered a "bed-in-a-box" from Costco, thinking we had ordered the King sized Novaform Comfort Grande. Shortly after receiving an email confirmation, the email read "Serafina Pearl." Initially, i was scrambling through different websites to see a comparison of the 2 beds. The Comfort Grande was said to be less firm than the Serafina Pearl. I was thinking that the Serafina may be too firm as the Comfort Grande eluded to the fact that it too was a firm bed. Now that I have received the mattress and have slept on it for a couple weeks now, I am so happy that we stuck with our accidental purchase of the Serafina Pearl. The mattress has the perfect amount of firmness that my wife and I prefer. Also, the king size makes this bed even more amazing as we often share it with our 2 kids and a 70 lb dog.

Perfect Amount of firmness
Let me start this review by saying that everyone is different. Back problems run in my family. I am only 26 and I have back issues already. I workout, I stretch, I walk, I do yoga, but all of that won't matter unless I have a quality mattress. I tried an online mattress company, and it was super comfortable, but made my back pain worse because it was too soft. This is the perfect amount of firmness. Give it a few weeks as you would with any mattress. Your body may be sore because it needs to adjust to a new mattress. This was well worth the money and provides great support. The only con I can think of is the weight. It will be tough to move. But it is worth it!

My only problem...
My only problem is that there appears to be no way to determine before you purchase what firm means when comparing foam mattresses of different companies. Our first firm memory foam mattress from Costco was 7-8 heard old and finally lost its rebound. Our new foam mattress labeled firm is as soft as our sagging old memory foam mattress. Is possible it was mislabeled? Thanks for listening. W F Bolin

Heat - Heat - Heat!
Mattress gave off unbearable heat. Not sticky, sweaty heat - just steady, intense heat. Impossible for me to sleep. For ages, at home, hotels, friends' homes, I fell asleep very quickly after laying down - usually 1-5 minutes. With this mattress, if I was lucky, I'd finally fall asleep 90 minutes after laying down. Then I'd wake up every 60-90 minutes because I needed to sit up or turn to let my back cool off. (I normally sleep like a rock!) Tried for over 2 weeks thinking maybe it would ease. Extreme disappointment as quality otherwise seemed good. Minimal odor - way less than expected. Pretty firm but not overly. But the heat was crazy horrible. Had to return.

SOFT & HORRIBLE
I just bought this mattress less than 1 week ago. I desperately needed a firm mattress following a recent bad back injury. This mattress is NOT FIRM BY ANY MEANS!!!! You sink down into it, and it's difficult to get back out of bed. The sides cave in when you sit on the side of the bed.

Best Mattress Ever!
This is hands-down the best mattress that we've ever owned! We were a little hesitant to purchase a foam mattress, having heard stories of how hot they were to sleep on and how hard it was to move in the bed. However, we have experienced neither problem. The bed is not hot and neither of us have experienced any problems moving on the mattress. We both sleep better than we ever did on more expensive mattresses and for the first time in many years, I have no back stiffness when I wake. We bought the mattress to replace a Sealy hybrid that was only 3 years old but it was no longer comfortable to sleep on. I highly recommend this mattress.

An awesome bed!
My wife and I have had our bed for about 3 weeks now and we couldn't be happier! This mattress is top quality and is amazingly comfortable. No more neck, back and hip pain. Couldn't be more pleased with our purchase. This bed is "bang for the buck". Our last bed we purchased 10 years ago and paid 4 times as much. Our new mattress is so much more comfortable and the rest we get is incomparable. Highly recommend! Two thumbs up!!

DO NOT HESITATE TO BUY
My wife and I bought a Simmons BeautyRest Mattress two years ago for $1800. After 6 months our spine/hip health started decline. Going to orthopedics etc and spending money that wasn’t necessary to find out after buying this Novaform mattress, our 2 year old mattress was the cause of ALL of our issues. We got the firm mattress and it’s the most amazing sleep we’ve had in forever. Do not hesitate to buy this mattress. For $800, it saved our hip and spine health. Do NOT get caught up in the lies of mattress store prices or sales people.