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Avocado vs. Serta

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Avocado

Avocado is a high quality organic and latex mattress brand. Their flagship Green Mattress is an organic latex hybrid mattress that doesn't skimp. For chemical sensitive folks or those that suffer from airborne allergies, having an all-natural mattress is a must, but Avocado goes a step further. They are certified organic, going through a stringent process to have their source materials, factory and products certified GOTS organic. They also offer a Certified Vegan Mattress, a firmer organic all Latex Mattress, a Luxury Organic Hybrid Mattress, and their new, competitively priced Eco Organic Mattress.

Serta

Serta offers foam and coil mattresses and are common at many mattress stores and big box retail locations. As a household name in the mattress industry, Serta has been in the mattress business for a long time. Their mattresses range from budget-friendly to higher in price and offer a variety of firmness options and cooling designs. While most customers find Serta's branded products to be initially comfortable, there are some concerns about durability for some sleepers.

Based on our aggregated reviews and our scoring method, we recommend Avocado in this match up!

See Our Full Review of Avocado

Mattress Score

Overall Score:
Avocado: 9.4/10
Serta Perfect Sleeper: 7.2/10

Customer Satisfaction:
Avocado: 9.3/10
Serta Perfect Sleeper: 7.2/10

Price Value:
Avocado: 9.5/10
Serta Perfect Sleeper: 7.1/10

No Back Pain:
Avocado: 9.4/10
Serta Perfect Sleeper: 8.2/10

Price:
Avocado: $777-$9398
Serta Perfect Sleeper: $349-$4599

Avocado:
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Serta Perfect Sleeper:
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Avocado's Owner Satisfaction

Having a positive customer satisfaction scores is a perfect place to start when looking for a new mattress. These mattreses are scored very well by customers based on our analysis of online customer data. Sleepers report feeling cozy on their new mattresses and have reported good experiences buying. Take a look below for the mattress specifics!


Avocado's Supportiveness

These mattresses are quite supportive. These mattresses do well at cradling the hips and shoulders while keeping the spine aligned properly.

Edge Support
These mattresses also do well with edge support, which is how a mattress does keeping its firmness from its core to along its sides. For those that like to roll close to the edge of the mattress, these mattresses should do a fine job keeping things comfortable.

Bowling Ball & Density Tests
Setting a bowling ball on your mattress is a good indicator of firmness, and it is also helpful in how the dip it creates changes throughout the mattress. In this way, it can show if there is an even or uneven surface. Based on this, these mattresses are offer good and even support for the backs of sleepers.


Avocado's Durability

Mattress shoppers are on the hunt for highly durable mattresses. However, with some brands out there focused on other things than durability, it can be a hard thing to find a mattress that will last. Overall, these mattresses are some of the most durable based on the reviews and the product specifications. For the average sleeper, these should last up to a decade. If you have a heavier build or use your mattress more than nightly sleep, you may find your mattress slightly less durable.

Serta's Owner Satisfaction

Sleeper reviews can be hard to understand from a high level -- especially with all of the marketing being done by companies and retailers. These mattresses, unfortunately, don't get the best reception from customers versus competitors. There are still customers that are happy with their mattresses, but others that are not as pleased. Learn more below to understand the specifics.


Serta's Supportiveness

Overall, these mattresses may leave something to be desired in terms of lasting support. Though some folks like the feel of these mattresses, others have found these mattresses to disagree with their backs. If you like these mattresses, make sure to look at the specifications to make sure it will agree with your body.

Edge Support
Edge support is always important to those who like sitting on the side of the bed. However, others don't really mind as long as they are comfortable sleeping. These mattresses may not offer the kind of edge support that lasts so make sure to do added research if it is important to you.


Serta's Durability

These mattresses may not be as durable over the long term as you'd expect. Some customers have had issues with feel and longevity issues after a short time. If you are have a larger body type and are looking for something with lasting support, these mattresses may comfort you initially, but make sure to brush up on the warranty and return policy before buying.

Browse Avocado Customer Reviews

Love my Avocado!
I absolutely love this mattress! I have never experienced this degree of comfort from a mattress before. It took me several months of researching and reading every review before I made the decision to buy an Avocado! I am so glad I did! It's been a life changer.

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Great family bed
We got the avocado green king size mattress without the topper. It's comfortably firm for me as a side sleeper and good for my partner as a back or stomach sleeper. We also have a newborn that we are bedsharing with, so having a firm on-toxic mattress is essential! We love it.

Excellent
This mattress is comfortable I have terrible sensitivity to odors and chemical type of smell I used it without encasment and I did not feel any thing . I did extensive search on buying mattresses and I found thi one on Facebook friend I immediately googled and ordered that same day . I am happy with the purchase and I will replace the whole family mattress with this one .

Cool & Comfy
Way cooler than our old foam mattress. Love the bounce - feels like sleeping on a cloud.

Best Mattress Ever!
I was up late one night researching the many brands of beds that you can buy online. I am in my 50's, a large person, and didn't want to pay the marked up price at the local store. I decided on the Avocado full mattress with the pillow top. I've had it a week now. First, it really did come decompressed in a box, and it was fun to watch it "grow". From the time I bought it to the time it arrived took about 11 days (I'm in CA). It's has a beautiful look to it. It's clean, solid in design, and super comfortable. I got an excellent financing rate from the company that works with them. If I pay it off in six months--0%! I also caught a sale and got an additional $100 off. They say it takes 1-3 weeks to break in, but I was happy the first night I slept on it! I'm very lucky to have found such a great product and for a great price!

Comfort & Quality
The Green Pillow is great. I love the no VOC aspect and the eco-friendly filling. The pillow is very soft especially if you choose to remove some filling.

Slice of heaven
These pillows are out of this world. If I wasn't already married, I would marry my pillow.

Hass pillow
I love my pillow. No more memory foam sweating. It conforms to your sleeping style wonderfully.. I didn't have to adjust the fill but love the option to do so. I highly recommend it.

Don't Hesitate - Avocado Green Mattress
I wanted to give this review to help others searching for a great mattress who have similar issues and provide my experience. 1. It sleep COOL!!!! This is one of its best points. I sleep in the day, in the desert where 105-112' is most of the summer, have hot flashes and couldn't take it anymore. This mattress for all of the summer has not been a disappointment it really does sleep cool. 2. Easy to Move On without Sinking. I have MS and my husband suffered a stroke leaving him paralyzed on his right side. We really have difficulty moving on memory foam because it sinks and traps you like quick sand making turning over horrible. You will not have this problem here, you can easily get up, turn or scoot around easily. 3. Can take the Weight!! We are working on the weight issue but this bed can take it and provide all around support to back, hips and shoulders. My arm would become compressed and go numb in my 3 year old extra firm memory foam mattress. My first night my backache, hip and arm pain were gone. 4. Minimal Motion Transfer. I took off my old boxsprings, followed the recommendations to lay the mattress on a platform and I don't notice my husband getting up and he because of limited mobility moves around quite a bit to get up. 5. Topper or No Topper. I think that if you have sore shoulders from arthritis, the topper might provide extra cushion if they are sore. If your not sure I would talk directly to the people at avocado green mattress and get their opinion. 6. Customer Service - Fantastic!! This companies customer service is second only to their products!! I had many questions, chatted many times and even asked them to call me. They answered right away, were very patient, answered all of my questions and were always understanding, knowledgeable and patient. Their customer service is how it should be! My recommendation is to give them a try, sleep on their mattress for the whole trial period and I think you will be very happy. I hope my review helps. I hope to try some of the pillows in the future and hope they are as cool and comfortable as their mattress.

Absolutely love it
I've bought so many pillows even more expensive than this one and they have not lived up to the price or comfort. This is a great pillow. Does the job and I can rest comfy knowing I'm not breathing any harmful chemicals every night. Get it !

Best. Mattress. Ever.
Our new Avocado is simply the best mattress we've ever slept on. Supercomfy, yet firm and supportive. It feels so warm and cozy, yet highly breathable. And it smell so good compared to conventional mattresses :-)

Great pillows!
Supportive and cozy. Does not trap heat. This is the firt time my husband has loved a pillow.

After years of searching
So far I LOVE my Avocado. For years I have been frustrated by the "tricks" of the mattress industry and the hidden chemicals in many mattresses. I have only had my Avocado for a week, but so far, so great. I am a mid-sized, middle-age woman and did not order the extra layer of latex. My mattress sleeps cool and I do appreciate the inner springs. The foam mattress I tried just did not cut it. Also, customer service has been amazing. Thank you Avocado!

Pleased with purchase
Firm, well-made mattress. I searched all over for a high-quality eco option that wasn't made with memory foam I would sink into. It's VERY firm, but comfortable. We opted for the pillow top option, but I may look for a mattress pad that adds a little more cushion. The mattress arrived in a small box in the time they estimated. I nearly broke my back getting the mattress on my bed frame since it's SO heavy! I feel confident this is a solidly made mattress that will last for years. Pleased it was made in the USA. Thank you for offering an alternative to the many chemical-laden products out there.

King Pillow Top
I decided sometime last year I wanted to upgrade my queen mattress to a king and I knew I wanted something that was as close to organic as I could afford. I drove an hour away to try out different organic mattresses but the cheapest one I could find was well over $3k. I heard about Avocado mattresses but was reluctant to purchase a mattress online. I waited until I couldn't wait anymore and decided to go for it during the Memorial Day Sale. I'm so happy I did! The mattress is beautiful. The cover is a soft organic cotton. I thought the button tufting was going to bother me but once I put a fitted sheet over it, I didn't notice it all. If you've never owned a latex mattress or topper you might be wondering about the smell from the mattress. Its a very subtle natural "nutty" smell from the latex and it dissipated fairly quickly. The pillow top was a little more firm then I expected. Its definitely more of a 7 or an 8 on the firmness scale in my opinion. I contacted the company and they were so amazing and helped me find a topper for it to soften it. The mattress is perfect now! I do want to point out that my husband and my grandmother both laid on the mattress and thought it was perfect. They said they didn't feel it was too hard and thought it felt great on their back. I'm a side sleeper and light in weight and prefer a very plush feel. If you're like me then it would be worth investing a talalay topper. Even with the cost of a topper and the mattress you're still saving about a thousand dollars! Totally worth it! I would definitely purchase from this company again. The customer service was excellent and the product is great! I will update my review if anything changes but so far so good! P.S. I forgot to mention I also got the organic pillows and they're heavenly! So squishy!

Love it!!!
Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!! Love it!!!

Better sleep
My energy has improved since we got this mattress because I'm getting a better sleep. It also reduced my back pain to nearly non existent

Amazing pillow... sleeping like a baby
This is one of the best pillows I've ever had. The organic cotton cover is soft and I love that it has a zipper so I can adjust the amount of filling. The pillow was a little firm for me, as I am a side and stomach sleeper, so I removed some of the filling and now it's perfect! It cradles my neck beautifully and I love that the latex and kapok is all natural and organic. I am slowly converting all of my bedding to organic and will start saving now for one of your mattresses. They look heavenly! Thank you!!

Avocado is awesome!
It's the best mattress ever. I wish we could give one to our entire family. Great product for a good nights sleep.

Avocado Gold
To mattress shoppers - I have recently started using a "Standard" Avocado green mattress and have been thoroughly impressed. My bed search began by going to Macy's due to this seeming to be a good option for actually testing beds despite all the modern advances/options in mattress products that arrive by mail. This turned out to be a mistake. The mattress brands carried by a department store like Macy's do have nice options, but personally the experience is not my style. This is the way of doing things decades past… an awkward showroom with florescent lighting, top 40s music, and a brochure reading salesperson telling you there’s a sale…I realized that I needed to do more research. I spent 2 hours laying on floor model mattresses for 30 seconds at a time, then hopping up and going to the 'next one’. *I in fact bought a $1k Serta during this ordeal due to a feeling of anxiety, which is no way of buying something you will use EVERYDAY. Onto the good. The green. Moral of the story // Experience in today's markets is key. Avocado showcased that. My further researched unveiled Avocado as one of the top 2017 “Green” mattresses which was another big draw to the brand. By spending so much time in your bed, I believe that it is worth treating yourself. The mattress arrived at my doorstep a few weeks later. Selecting the white glove delivery service, two movers brought the joyous, dubiously small box up to my 7th floor condo where they cut the packaging and let it unfold. Moments later, I had a full mattress which looked and felt lovely. Again, experience is key. The mattress, which is likely to be hid most of its life, looks great. It is made from quality materials that can be seen and felt. My family is a large advocate for green products and the backstory of Avocado is soothing to the mind and the body. I got the Standard type mattress which is firm enough without being too stiff. I have noticed enhanced restful sleep between myself and my partner. It has stayed relatively cool during the warming of the spring months this year and Im looking forward to seeing how it performs in the summer. Bedding will likely enhance these conditions if you sleep warm, which is true of any mattress. Overall, Im thrilled. I appreciate what Avocado is doing to bring an enjoyable sleeping experience to consumers while they’re shopping. I run a small luxury furniture business myself and believe this brand is one to help ring in a new generation. Simplicity and quality are becoming the mainstays and I recommend Avocado.

Best Pillow, for the Best Mattress, EVER!
We love our Avocado Mattress! Purchased the pillow-top option, and love the gentle support. But our old dodgy pillows with this new mattress weren't cutting it so we added Avocado's Green Pillows. They come almost over-stuffed, but you can remove stuffing to personalize them. We left them as is, however, and sleep better than ever. Wonderfully supportive and huggable. Highly recommended on one and all!

Perfect firmness!
I love that it feels firm, soft, sturdy and pliable all at the same time. I know that sounds like an impossible combination, but somehow it works!

Love!!
I have had neck issues this past year with my old mattress and after just a week with my avacado I have almost all my range of motion back. Love everything about it! And especially love that I don't have to worry about anything toxic in my mattress!

Now I want to stay in bed all day
I was a little uncertain since some of the reviews I read said that this mattress was on the firm size and might not be good for a lighter-weight side sleeper. Well, I weigh 130 pounds and sleep on my side, and I found it delightful! My husband is heavier than me and sleeps on his stomach and he also finds it comfortable. We do tend to prefer a medium-hard mattress (I don't like to feel like I'm drowning in my bed), but even so, it was not uncomfortable at all; it has just the right amount of give. I got the queen size with pillow top option and now it is even harder to get out of bed in the morning... I want to stay there all day! There was a *very* faint smell to it for the first couple of days, but nothing I found unpleasant, just something I noticed; certainly not as bad as the offgassing you get with so many other things! I love the fact that it's made of completely natural materials; I try to be conscious of what will happen to my "stuff" once I'm done with it, and it is important to me to find things that can biodegrade and go back to the earth. One thing I was not prepared for was how long it would take to get the mattress. They say 7-10 business days, but that's how long it takes to *make* it... then they have to ship it, and I selected the scheduled delivery option so that took a few extra days to arrange. From the day I placed the order to the day it arrived at my home was about a month. As you can see I didn't deduct any stars for that, it's just something to be aware of when you're ordering. Overall: definitely worth it!

A box a skeptic and a tried believer
I had been looking for a bed for almost a year. I wanted great support for my lower back and a good rest for my body. I also wanted a bed that was healthy with natural materials that did not have chemicals and off gassing while I slept. and fit into the waste stream on the very earth I walked and slept on. And I also wanted the advancements of sleeping afforded to people without paying $3-$10 k. Which you can with a Duxiana a beautifully made bed yet no wool or organic cotton. Support your earth support yourself. Went for it received the box and was completely surprised how it came. WHAT!!?????! oh man, my boyfriend immediately told me "oh your nature ways. You can send it back right? well opened it followed directions and I am impressed. The firm which I needed , the guidance support of the ENTIRE crew at Avocado made it worthwhile. The sleep sealed this. If you need a good bed, you have come to the right place. Try it as the 90 day guarantee proves it.

Wow!
Zero adjustment period for this mattress. My husband was a little hesitant to order a mattress online because he was concerned about not trying it out first. From the first night, we both slept like a dream. We got the King size with pillow top and it fit our Pottery Barn headboard/frame perfectly. Our only issue with our purchase was with the shipping. They shipped it super fast and provided a tracking number. We were contacted by the delivery company and set up a delivery time. The gave us a 4 hour window and never showed. We called them and they were quite rude and hung up. They called to set up another time a few days later after being contacted by Avocado on our behalf. They again gave us a 4 hour window and arrive an 1.5 hours later than stated. The delivery people were unprofessional - only one guy showed up at first so there was an additional 20 minute wait for the other guy, they asked to use our bathroom, and also asked my husband to help remove our old mattress because the other guy still hadn't arrived. I don't blame Avocado for the unprofessional delivery company. They actually get good reviews online. I think Avocado did everything they could from their end. They even waived the shipping fee for us without us even asking. Hopefully, Avocado does not use this company in the future. Overall, we love our mattress and can not believe how well we sleep on it. We would definitely purchase from them again.

avacado mattress
simple, clean and comfortable...i need a firm mattress and got one with out the pillow top and it is perfect! many thanks for a good nights sleep!

Best Mattress Had My Doubts
If your not sure and thinking about it dont.. Just Buy It.. I have never considered buying a mattress on line before I researched Avocado. Maybe Im still old school thinking there are just certian things you dont buy on line could not be happier we put our trust in Avocado company. We placed our order and had a few questions along the way while the matteress was being made. There was always someone available to help and answer any questions we had.. Staff was great.. No smell and the quality is hard to match these days and dont think it can be done at this price point. When you have such an amazing product that is healthier than anything out there there really is no reason to choose anything else. We will be purchasing 3 more beds from Avocado.. Dont even get me started on the pillows yes amazing.. Thank you everyone at Avocodo our son now refers to the mattress as the magic bed..

WAY better than our old Mattress, obviously.
So we've been sleeping on the cadillac Ikea latex mattress, WITH a 3" memory foam topper for years and we just couldn't take it any more. Aches everywhere! We bit the bullet and got Avocado, compelled by the mix of springs, latex and organic fibers. I was concerned about side collapse, but this isn't a concern. We got a King sized pillow top, and I invested in a merino wool topper (from Amazon) for extra warmth and protection. I guess you just get used to sleeping very warm on the memory foam, and I was pretty cold the first few nights. After adding the wool topper I'm all set. Best combo ever. Very pleased with the fabrication and shipping speed, and delivery, and the financing option was very convenient. Decision and payments were handled in just a few clicks. Great experience all around.

Worth the investment
We bought this to replace our 5 year old memory foam mattress, which we put in our son's room. Cons of the memory foam : initially gave off a strong smell, slept hot (even with a "cooling layer"), wasn't as supportive over time. I wanted to give the Avocado a fair chance before reviewing, and I'm ready to proclaim my love! No more overheating, feels extremely supportive (but comfy-we got the pillow top), and I feel great about the materials (NO CHEM SMELL). We had a promo for free pillows as well, and I'm a total convert. Bonus - the customer service is stellar! You can tell the CS reps are invested in the mission of the company. LOVE all around, and hope the best for Avocado Green.

Great pillow
Been trying all different sorts of pillows and have been having a bit of a Goldilocks time of it. So far, this one is just right!

Firm
If you like your mattress really firm, do not get the latex top. We thought we did, but then opted to buy a latex top from another company (recommended by avacado) since they don't sell it separately. In a day when customer service is typically disservice ... this company is outstanding. Love the mattress and everything the company represents. I will buy again. Amazing experience. T

Great Bed
We have now owned the bed for 6 months. It is a joy to sleep in. Steve. Los Angeles, CA

Amazing
Love my new Mattress, I've been sleeping great!

LOVE IT, should have bought this a long time ago!
I just sold my home and decided to treat myself to a new mattress since mine was ancient! I read reviews online for organic mattresses on and off mattress websites. I narrowed it down to 3 and then after talking to online reps I went with Avocado. Their rep was most helpful answering all my questions in detail and was not pushy. When the box came I almost cringed, it was small for a queen mattress. I took it to my new place and with friends opened the packaging and we laughed with amazement as this grew into a huge plump substantial queen mattress! A thing of beauty and obvious good quality! So I've been sleeping on it for a week and love it. Its so relaxing and its firm but you can also feel the bounciness inside. Far better than any regular mattress and I feel like I did a good thing for myself and the planet going organic. I was lucky to catch them having a sale and used my VA status for an additional discount on Memorial Day weekend. I got the pillow top because I didn't want to miss out on the added treat of that plus I figured I am not buying another mattress for years and years. Its really thick and only needs a platform. Its really is a unique and luxurious gift to yourself. Lastly, the return policy and test time for satisfaction is good but I know I wont be returning it.

Avacado time
This mattress has saved my life. Everyone wants to sleep with me on it. Buy one, more people will sleep with you.

Wonderful Mattress
We recently purchased three Avocado green mattresses to replace well-used, well-worn conventional mattresses, at least one almost 20 years old. We were very reluctant to buy most of the new types and/or brands of mattresses, because they incorporate so many synthetic substances; and we really wanted mattresses that were excellent for use, durable, and environmentally friendly. Based on reviews, we bought from Avocado, and our experience of the mattresses has far outstripped even our expectations. The mattresses are wonderful, truly. We purchased two mattresses without pillow tops for the teenage children, and one queen mattress with pillow top for us adults. We are mightily, mightily pleased.

I was a little skeptical
I was a little skeptical takinga chance on a mattress that I never saw in person but I'm so glad I did. I read many reviews from different brands but decided to take the leap of faith with Avocado. I bought 2 twin pillow top mattresses which my kids are currently sleeping on and will be buying a queen soon. I'm so happy I read so many reviews because one of them led me to this company and saved us from living a mattress horror story. Thank You Avocado for being the perfect fit for our family:)

Best mattress we ever owned!
My wife and I recently sold our house and the buyers wanted to buy out furniture. This left us on a hunt to find a new mattress. When we started looking around we found that a toxic fire retardent was sprayed on our pillows and mattress. Being that we spend 1/3 of our day sleeping on it my wife and I did not think it made any sense to buy a mattress with toxic fire retardent. Our research quickly brought us to the Avocado mattresses. After further research and seeing that this company was the real deal and focused on creating a quality mattress and done with the consumers health and well being in mind we decided to order one. It was a little like going out on a limb because we were not sure of the quality and comfort having not seen one in person. We were so pleasantly surprised. The mattress was even better than expected. We sleep great! So glad we got the pillow top. That is certainly the way to go. We also got the Avocado pillows whIcheck are great. I am so glad we made the choice to get this mattress. We are going to order the twin one for our son as well. It just makes sense to spend 1/3 of your time (8hrs sleeping) on something that is healthy to be on and not sprayed with a toxic substance. The price was very reasonable and less than some of the other toxic mattresses we initially looked at. Investing in your health and well being always pays off.

Awesome mattress
I did a lot of online research and chose avocado because the materials were such high quality and natural. The bed came in exactly the timeframe I was told and it was easy working with the company. It looks and feels like a very high quality mattress. At first I thought it was a little firm when on my side, but I gave it a week and I love it now! Just enough give, but still excellent support. The bed also doesn't get hot. The pillows are the best I've ever had, seriously.

Browse Serta Customer Reviews

Really nice when warm. Hard as a brick when cold.
Have a cabin where the bed room temp is around 60 in the winter. The upper 3 inches of gel memory foam is really ridgid when cold. Climb into a cold bed is more like climbing onto a piece of plywood. After about 10 minutes, your body temp softens the foam and it is really comfortable... until you roll over too far onto a cold slab and you are back on the plywood.

I sure hope summer is more comfy.

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The Best Mattress!
This is a great mattress! My husband and I moved to our new house and bought this mattress for our room. The first bed that came did not open up all the way and was basically a taco. We called Amazon and they sent a replacement. We have been sleeping on this bed for about 3 months now and we can feel the difference from the traditional mattress we had prior. Our sleep is a lot better, we no longer feel sore, and we don't notice each other's movement during the night. Definitely get this mattress!

Firm enough for a big man like me!
I weigh a lot in comparison to other people so I was initially hesitant to buy a memory foam mattress as I feared sinking to the bottom or drowning. This mattress not only held my weight stiffly but it is super comfortable and probably the best mattress I have ever used. I bought the double and it worked so well that when I bought a king bedroom set I decided to buy the bigger exact same mattress in king size. It come in a big box compressed so you will want to get it upstairs on the bedframe before you open it up and let it absorb all the air around.

Great Buy!
I was uncertain about purchasing a mattress on-line, but the price was so much below what I found in stores that I went ahead and made the purchase. I'm glad I did. The shipping was easy, the mattress quickly expanded once in place. I did not notice any odor. I'm sleeping much better through the night and wake with less back/hip pain. This mattress is a great buy, especially for the price!

Amazing
My wife and I were looking to upgrade our bed to a king during a recent move. We looked at all the big named stores for furniture / mattress and were taken back by the price of the memory foam mattress. We tried out the I-comfort mattress Raymour and Flanagan's and really liked it. After spending hours researching this mattress, I came to the conclusion that this is similar to the Serta I-comfort and about 1/4 - 1/3 of the price. This bed is exactly as advertised and feels identical the the I-comfort we tried in the store. We could not be happier and it sleeps so much better than a traditional spring mattress. I would recommend to anyone.

Remember, you also need a box spring or foundation. This will add another $200 - $400 for the total cost of the bed.

A most fantastic mattress
Our new mattress is comfortable beyond words and so much lighter than the Tempurapedic we had before for many years. It feels like a heavenly cloud and we have slept so well on it and could not be more pleased with our purchase. The price of it is unbelievably low, I recall we paid $2,000.00 for our old mattress over 15 years ago.

Maria & Ted Phillips

I snore less.
One of the best beds I have slept on. I usually sleep HOT and was leary of trying the memory foam bed, but i was amazed at how cool it sleeps. My wife has also said that I do not snore as much.
I could not give the bed a 5 for one reason. I like to sit on the edge of the bed and put on my shoes, but this bed does not have the support on the edges to do that.

Hard, hot, and bumpy
I've had this mattress for 3 weeks now and I am not happy. It is very firm for a memory foam mattress (maybe it will soften up over time), so firm that my body doesn't sink far enough to fill in the lumbar space of my back. I wake up sore every morning, and it reminds me of sleeping on the ground (I camp a lot, so I know). It was shipped in a shrink wrapped container, folded in half, so there is still a noticeable ridge down the center of the bed that divides the two halves. Also, even after airing it out for a week, it does still have a noticeable plastic smell. Lastly, it does trap a heat a little bit.

Overall, I am really unsatisfied, and am contemplating returning it.

Very good mattress
I have had this mattress for a year. The mattress is very good. I read a ton of reviews before purchasing this mattress. A lot of mixed reviews when I researched this mattress. I could not see spending 1500 to 3000 dollars for a similar mattress. I was a little skeptical because this mattress was so cheap. Amazon Prime was a factor in purchasing this mattress. The mattress is very good. No issues with smell or sagging. I am very happy

Hard as a rock
Wow, what a disappointment. Sure wish I'd listened to the reviews that said this mattress was HARD. It's not just firm, it's like sleeping on a stone slab. I can't imagine the hassle to pack it up to return it, so after a week of suffering, we bought a 4-inch memory foam topper, which has helped tremendously. However, as soon as we can afford it, we're buying a real memory foam mattress.

Way to firm for Foam!!
If I had it to do all over again I wouldn't have bought this. It needs to be listed as an Firm mattress. Since I have it, I tolerate it. I went out and bought a 1inch foam topper to put on it to reduce the firmness. What I do find is as you sleep on it and it warms up it gets softer. So I bought a heated mattress pad and put it on also. About an hour before bed time I turn it on low and it does soften the mattress somewhat. Over all I would never recommend this mattress nor would I by it if I knew what I know about it now.

Great Sleep
We were a little worried to buy the bed online, but took the plunge. We were pleasantly surprise at how quick it was delivered. The queen size bed was heavy, but being boxed up made it easier to move. Once in the bed room, we unpacked it and let it return to its original shape. About two hours. The bed sleeps great. My wife and I both enjoy the fact that it adjust to our size. It does not wiggle when I get out of bed at night. I was expecting to sleep hot, but the cool gel works. Great purchase and great value. We priced similar beds at retail stores and they cost $1200. Very happy.

I love this mattress
I bought this mattress almost 2 years ago and I still love it.

That being said, I must disclose that I am somewhat cold-natured, so I don't mind that it retains heat, as the new memory foam mattresses do. This is the only reason this mattress gets 4 stars instead of 5.

When I purchased this mattress, I had done quite a bit of research on prices and quality of memory foam mattresses, and found this one to be one of the most economic choices for the quality. I am happy that I chose this one.

It arrived in a big square box. WARNING: Do NOT open the box until after you drag it upstairs and into the room where you want to use it. Opening the box in another room will create a lot of unnecessary work for you.

The instructions said it would take about 24 hours to completely assume its proper shape and size. In reality, it was ready just a few hours later.

My husband complained that it was not as soft as he liked, so we bought a memory foam/gel mattress cover for it at Costco. This helped make it softer and provided some relief for my husband from the heat retention.

If I had to buy another mattress, I would buy this one again.

Smart buy
The full size mattress is really comfortable. Bigger then a normal full size mattress. We had to replace the old boxspring to a sleep master smart base because of the size if the new Serta. Now we have more room under the bed for storage as well.

Great for sleeping, but quality a bit poor.
I was already to give this a 5 star rating. We bought it in june for our summer place. We have a temperpedic and home and never sleep well with out it. We could not justify the cost to buy one for the summer place. When we found this we were excited! The negative reviews sounded like the negative reviews for temper pedic, so we were not too worried. The box made it really easy to transport ourselves to our place. It opened and inflated great! We had all the windows open and fans going, but we never really noticed an odor. We even slept on it the first night!. It was close to the temper pedic sleep wise. Not quite as cloud like, a little harder, but it worked for us!

This weekend, I took off the waterproof cover that we purchased to wash it with the sheets. I found 4 places on the mattress where the seams were split and you could see the foam inside. Very dissapointing! We expected a little more from a Serta!

Love this mattress
Excellent mattress through and throughout..Amazon was super quick and mattress was in perfect shape..As I sleep on this mattress 2 yrs later all I can say is I sleep like a baby..It feels like you're sleeping on a cloud ..I wake up refreshed from a great night sleep day in and day out..

I'm lovin' it!
Researched loads of beds in my desperate attempt to get a good nights sleep and deep six the pillow top that was aggravating my already ailing lower back...........decided on the Serta icomfort since many people commented on how hot the memory foam gets.....and tried it out at my local store where they were upwards of $1600 depending on the depth. Arrived promptly, NO SMELL, easy set up and was sleeping in it that night....however my husbands initial comment before he had slept on it, was that it was like a slab of concrete.......... but once you're in it this is not the case... It is firm, yet neither too firm nor too soft and extremely comfortable altho it did take me 3-4 nights to get used to it having been sleeping on a pillow top, and I did find I had to adjust my mediflow pillow somewhat so it was flatter and lower...........the only down side I can see, is that both myself and my husband have been lingering in bed much later than normal, I used to be up at the crack of dawn since my back would be complaining and I needed to get up, but its oh so comfortable, and I'm loathe to get up when its so very snuggly and cosy....I'm sleeping much better with less tossing and turning due to pressure points.... if you're considering one, I'd say go for it, we both love it and were not dissapointed in any way!
**UPDATE** Oct. 2014 No sagging....best bed EVER!

Serta 12-Inch Gel Foam 3-Layer King Mattress
We received this mattress packed in its box and we took it to the bed and unboxed it accordingly to the instructions. Here is a short video of the process. [...] We then waited only a few hours, made the bed, and slept that night on it. Its been great this first week! Highly recommended and I will write another review after a few more weeks along with an updated video of it. It was awesome to see it take its shape! Thanks

Intelwalk

Great mattress. Unbeatable price.
Bought this mattress after trying out several different foam beds at various stores. Macy's had the Serta line of beds and I liked them much more than the others that were there. So I was very pleased to find the mattress on here.

I bought the full sized bed and it came in a box that's roughly 4' by 2' by 2'. The factory folds the mattress several times and then compresses it in a plastic wrapper. I put it on my existing box spring and opened it up and left it sit for about 6 hours for it to reach its full shape.

There was a slight smell to it but nothing unpleasant and by the time I put the mattress pad and sheets on it, I was sleeping on it the first night without any issue.

If this is your first foam bed it will take a few nights to a week to fully acclimate to the difference between this and a spring based bed, so dont give up on it too quickly.

I sleep on my back and side a lot and used to have horrible shoulder and hip pain from a conventional mattress and the pressure points. I am pleased to say this is entirely gone with this mattress.

I normally like a very soft squishy mattress and when you first sit or lay on this bed (especially if it's a bit cold) it's very firm. I laid on it and thought, "this will never work". Then it begins to conform to your body and supports you so well, you'll understand why so many people are switching to this type of bed.

With any foam bed, they hold a little more heat than a normal mattress. I havent had an issue with this one other than during the colder months I had to turn my electric blanket down than where it's normally set and I am fine. I would HIGHLY recommend this bed and at this price you just cant beat it.

Best mattress I have owned
I have had this mattress for over 3 years now and it is just like new. Would highly recommend if you are looking for a quality memory foam mattress at a great price. I have back problems and this has been wonderful.

This is a great mattress!
I was very skeptical when I ordered the product, and when the mattress was delivered in a 3 ft box and I pulled out the mattress folded over and shrink wrapped, I became even more anxious. When you first open the mattress and flatten it out, it will be hard as a rock. This is only because the gel becomes cold and needs time to reach room temperature. I let my mattress straighten out for around 5 hours, and by that time the mattress was completely flat and much softer. I wish the mattress was a little firmer, but all in all I am very happy with my purchase. The mattress is extremely comfortable and I love that the mattress retains my body heat, especially during the winter. If you're looking for a comfortable mattress at an affordable price, I highly recommend this mattress.

So far so good
You have to let this bed have a break in period. It was shipped in a little box and expanded very quickly. My husband built a platform out of wood for the bed. The product only had a smell for the first night or two but nothing like some of the reviews had mentioned. Now it did have a high spot for the first two weeks but after it began to break in things got better. I waited to review this poduct because I heard that these type of beds need to be broken in before you can have a real good nights sleep. We are both sleeping better. I love it even more because my husband wakes up earlier than me and I never ever feel him moving or getting up before me. I love that part. This was a good buy. I didn't give it a five becuse I am a hard grader.

Just Right
I ordered this bed in the offset chance that it would be comparable to the beds in the big chains (i.e. Macy's, Sears, Etc.). I was pleasantly surprised when it arrive on schedule and was set up and ready in minutes. There was no smell that a lot of other customers spoke of. It did have a slight crease for the first few days. However it has fallen and I assumed it was due to packing. I've only spent two nights on it as I'm not moved in yet, but it made for a comfortable sleep. Especially with my girlfriend. Having my arm under her pillow didn't come accompanied with the "dead arm" that happens on most mattresses. All in all it was a good experience and saved a new home owner a lot of money. Thanks!!

Just like the more expensive mattresses
We went to a department store to try out memory foam mattresses and got sticker shoch at the prices. We came home found this Serta on Amazon we ordered it right away. When it arrived we were very surprised to find that it feels like a nuch more expensive mattress. We are very happy with purchase of this mattress. Thanks so very much.

I am in love with my new mattress
I am in love with my new mattress. It's a whole lot firmer than my old one, but a whole lot more comfortable. I had the luxury of testing it at my parent's home first. I have already recommended it several times.

I like it, wife hates it
I purchased this mattress 6 months ago after trying out the Gel mattress in a local store. This mattress doesn't seem as soft as the one in the store. My wife liked it at first, but after a few weeks changed her mind. She now says it is the hardest mattress she has ever slept on, but she seems to sleep well. I have back problems, and I do think the mattress is hard but I also think it helps my back. The gel does help keep you cool, but the foam mattress does hold some heat.

Amazing mattress!
Greatest mattress I've ever slept on. I am about 205 lb and it hasn't had the denting problem other foam mattress suffer from even after a year of use. The gel also helps to keep it nice and cool during the summer months.

Also, there was no noticible smell when I opened it.

Love it!
I had read a lot of reviews before purchasing this mattress and I am so glad I did. It does take two people to set this mattress up, but easy to place, remove the package, and let it sit to expand. There was a slight odor of chemical, but it wasn't that bad. I opened the sliding door to let natural air in and seemed to be kind of gone by the evening. The bed was comfortable, firm, and felt very relaxed as soon as I laid in it. This was definitely a good purchase for the price!

For a great night's sleep.
This mattress is very comfortable - no pain from pressure points. It is quite firm but we use a fluffy mattress pad which makes it just right for us. The mattress is barely a month old but so far, we love it.

Amazon told me to wait and now i can't return this item.....NICE!!!!!!!
I purchased this bed and the first one came to me falling apart... The replacement one seemed to be ok... we set up the bed and it seemed to take it shape over the next 24 to 48 hours... it had a very high spot in the center on the fold that they put in it to box this item.... the high spot never went away... i spoke with a amazon rep. and the said that it should relax and lay flat... it has been almost a year am I'm still waiting for it to lay flat...i have to lay in the middle of the bed to cuddle with the wife!!! this don't make me happy... so it looks like I have to spend more money and get a new one...i just spoke with a Amazon rep. and he told me that the return window was only a few weeks from purchase... so i waited as asked and now i can't return this item...I to me seems like i was told to wait so that they didn't have to return this item!!!!! Amazon is usually good with things like this but per there request that i wait i loose out??? this just don't seem right in my eyes... i guess I'm out the 581.94 that i paid... YOU HAVE BEEN WARNED DON'T BUY!!!!!!

Gimmick product, period
I bought this in hopes of finally getting good night's sleep on a comfortable mattress. That didn't/hasn't happened. Hands down the dumbest purchased I've made off Amazon ever. This thing is HORRIBLE.
Main complaints:
*Stiff as a board.. No matter the temperature (they claim your body temperature will fix it as it heats up)
*Stinks of chemicals. Not sure what its made out of but WOW! Smells like I'm sleeping in an open can of paint.
*I weigh around 190lbs and I don't even make a dent in this thing. I don't sink in and it sure doesn't "form" around me.

Talking to a retail seller of these he told me more foam mattresses are returned than kept. The floor models are beat down versions of the real things so people can't feel the stiffness.

Gimmick product, period

Good company bad product.
This company is good but the mattress sucks. The first one we got we thought there was a defect because where we sleep there are large indentions but since they replace the mattress the same thing is happening .

If you buy this, don't plan on staying out of it for long.
If you buy this, don't plan on staying out of it for long. This mattress is so deliciously cozy that after the first night, I ordered one for my daughter as a birthday gift. No more legs cramps, neck pain from sleeping in the wrong position and the mattress doesn't heat up like the regular memory foam beds. SOOOO nice!

SERTA DOES NOT MAKE THIS MATTRESS. WARRANTY IS THROUGH OTHER MANUFACTURER. READ ISSUES BELOW
We purchased on 10/30/2011 and keep a protective mattress pad/cover and deep pocket fitted sheet on at all times. We paid $583 for a queen back them. We have just reported issues to Serta, who told us Sleep Innovations makes the mattress for them. Sleep Innovations are now Innocor Comfort out of New Jersey. We have to deal with them and not Serta. Wish I would of known that back then. The issues we are having is that the Gel Foam has shrunk 1.5 inches on the foot of the mattress and 1 inch on the one side, across the entire width and length of the mattress. In addition, the seams are coming apart and separating on the top of the mattress cover. Innocor emailed me a form to fill out and I have to send them a copy of the Amazon receipt and photos of the issues. We will see how the warranty comes into play and if they make good on a replacement or refund. Will keep everyone updated.

Not Bad for a Serta-ish Mattress
We had a spring mattress that was causing back problems, went to 100 stores and looked at the memory foam options, then decided to buy this one because it was less than half the price. The one caveat is - the mattress says it's Serta but it's not really. It's made by Sleep Innovations (who is not Serta). We talked to support about it when all the docs showed up in a Serta envelope but were labeled as Sleep Innovations and they seemed confused about it as well. Then we called Serta to ask about it and they said they sold the rights to Sleep Innovations to make the mattress and use their logo to help sell it. All very confusing and more complex than it needs to be - but at the end of the day, we like the mattress so far and it wasn't outrageously expensive. Now onto the actual mattress...

It's definitely pretty firm. I think we've had it long enough now that it's officially "broken in". We did add a topper to it to make it more comfortable. If you have a low bed platform, you'll probably want to buy a solid riser (unless you like doing an ab workout to get in an out of bed). So far, I'd say worth the money. Will come back and re-update in a few months.

4 years later and it's still wonderful
I waited to write a review ... and then I forgot about it. I bought the mattress in 2012 and today in 2016 it doesn't have dips or depressions where we sleep and is wonderfully comfortable. There are two things to consider about foam mattresses and it's a little confusing. 1) FIRMNESS - This is is ability of the mattress to support you body without sagging or forming depressions. This has to do with the density of the foam. That's why some reviewers talk about how heavy this mattress is - it's because it's so firm - and that's a good thing. It's why 4 years later the foam is still in good shape. 2) SOFTNESS - This is the Pillow Effect on the top of mattress that gives you comfort. This mattress is very Firm but not Soft on top. And that makes it feel a little "rock like" to some. If you like a lightly pillowed top I HIGHLY recommend a 2.5 inch gel mattress topper. (The one Costco sells is perfect). I know it seems like the whole mattress is now more expensive but too many other less expensive mattresses sag (are not firm enough) to hold up over the years, and that's false economy. Also trying to dispose of a heavy foam mattress is not fun. My husband and I think this mattress is wonderful.

Firm. Supportive. Not Plush.
We have been sleeping on foam mattresses for a long time and will never go back to springs. This mattress in particular has excellent support characteristics but if you are looking for a "plush" feel, you will need a topper. This is a firm mattress which supports the body. It is not a mattress you sink into like a cloud. Some will equate that firmness with being an uncomfortable mattress but really it is just for people who prefer firmness to plushness. Before you buy this one online, you should go to your local mattress store and ask to try their most firm mattress. You must lay on a foam mattress for more than a few seconds to give it time to adjust to your body. If the firm feels right, this will suit your needs. If you need plushness, keep shopping.

On a side note, another advantage to a foam mattress of this thickness is that you do not need a box spring. Whatever you put this on will be fine for a bed which means you can make a pretty cool artistic platform beds, or set it on a board or cinder blocks or whatever and as long as there is a flat surface directly under the mattress, the feel will be the same as if you used expensive box springs.

not for us
This gel foam mattress was really hard for me. I was 9 months pregnant when we got this mattress and I thought it would be good because it can help me get a good nigh rest by having a good support. Nope. I was wrong. It felt like I was sleeping on the floor. Every time I move it hurts. Plus it wasn't comfortable because it was hot. Don't know why since it's suppose to have a gel foam but I guess that doesn't work for me. If you prefer plush mattresses, this is not for you.

Comfortable
I've purchase memory foam toppers in the past and wound up very unhappy with them. I would sink in too much and wake up throughout the night just to turn over. I've had no problems with this and now realize there is a HUGE difference between toppers and a real memory foam mattress.

First off, this thing weighs a lot, nearly 100 lbs. If you don't have a strong man to help you with this, you will have trouble. UPS had to help me in the door with it on a dolly. It arrives in a box, contorted and airtight sealed. Unpacking was a two man job and we unpacked it right on the frame.

This mattress does not sink much when you lay on it and reminds me very much of quality mattresses of years past (prior to pillowtop.) No achy back from this mattress! The hardest thing we had was finding a proper platform for it. Wound up going with the Structures by Malouf HIGHRISE Folding Metal Bed Frame 14" High Bi-Fold Platform Bed Base, KING and didn't even need plywood or anything. We put the mattress straight onto it and this was an affordable option over a platform.

I will need a new twin mattress soon and I will definitely be getting one of these mattresses for that bed.

****UPDATE: Aug 14, 2012****
I now own two of these. After having owned the first one for quite a while, I felt the need to come back and clarify something.
Foam mattresses and toppers are hot to sleep on. I thought everyone knew this, but since they don't, I needed to let them know. If you are prone to being cold, you will like this mattress. If you are prone to being hot, you will hate this mattress and definitely wake up sweating.

GREAT MATTRESS
COULDN'T BE HAPPIER. I AM A SENIOR WITH SEVERAL ORTHOPEDIC ISSUES. BECAUSE OF PAIN IN MY HIP I WAS HAVING TO SLEEP ON THE COUCH, WHERE THE DEPRESSIONS BETWEEN SEAT CUSHIONS FIT MY CURVES. NOW I CAN SLEEP IN BED AND MY HIP DOES NOT HURT. I HAVN'T BEEN ABLE TO SAY THAT FOR 2 YEARS. SHOULDER PAIN ON THE SAME SIDE DID NOT RESPOND AS WELL BUT IT IS ALSO IMPROVED. SINCE I AM MENOPAUSAL, HEAT WAVES -NOT FLASHES- KEPT ME FROM TRYING THE ORIGINAL TEMPERPEDIC TYPE MATTRESSES, BUT THIS SERTA GEL FOAM MATTRESS DOES NOT TRAP THE HEAT, JUST LIKE THEY SAID. SINCE THERE WAS SOME DISCUSSION ABOUT SMELL, (AND A SERTA PILLOW I PURCHASED DID HAVE A STRONG ODOR FOR A FEW DAYS) I CHOSE TO OPEN THE MATTRESS IN ANOTHER ROOM. THIS WAS NOT NECESSARY, ODOR WAS VERY LOW. I HAD LAID IT ON A SHEET AND WE WERE ABLE TO MOVE IT EASILY TO THE OTHER ROOM. GREAT PRODUCT!!